Postling – Small Business Social Media Made Easy

Postling Small Business Social Media Made Easy

Three former Etsy employees have created a unique social media dashboard client for small business called Postling. The site acts like a gateway for all of a company's online communications, and it covers all the major sites that matter most to a business looking for feedback on its products and services. In fact, users can post directly to Twitter, Facebook, WordPress, Flickr, and Tumblr from Postling's own dashboard.

view of Postling dashboard

What's more, Postling goes the extra mile in ensuring your real-time comments are accessible and can be replied to as part of your daily check-in, leaving plenty of time for responding to the needs of your business. They even send a daily digest through email that summarizes the activity on all your accounts over the last twenty-four hours. When it comes to enhancing your productivity, Postling plays for keeps.

This integrated system of blogging from a central source also pulls in Foursquare check-ins, Yelp and CitySearch reviews, RSS feeds, and tracks mentions of brands across the web. This eliminates the need to access several sites to serve all your customers with real-time updates in the most efficient way possible.

Postling comments screen

Postling users need never access their core sites to accomplish the day-to-day tasks that used to take buckets of time individually. The system also establishes sets of users with specific permissions, making assigning tasks and site security a breeze. Managing who has control over users, accounts, comments, and brands is as simple as checking the proper boxes within each user's profile.

Postling - user permissions

The team at Postling is active in their community and has received rave reviews among tech blog elites like ReadWriteWeb, Mashable, GigaOm, and TechCrunch. Their monthly Sidewalk Collective events gather business leaders in local areas to network and share Q&As on everything from social media to staffing.

Their newest project, Social Media Boot Camp, aims at arming small business with solid advice and profiles of proven strategies that help build better online brands. If CEO David Lifson has his way, these types of events will grow exponentially and continue to set Postling apart from its competitors as he steers his company into the future of social media management.

Postling is a tool that levels the playing field for business by simplifying and streamlining social media and brand management. The ability to generate leads, respond more quickly, and enhance marketing campaigns with a consistent message strikes at the heart of profitability. In a little over a year the company has established themselves as a major force for business accounts reaching for a competitive edge.

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