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Preventive Measures Against Failure In Poster Printing

Failure in poster printing is a very bad experience

. It is expensive to print posters, and you won't want to waste all that money on bad designs that don't get attention, or worse designs that become hated print posters. In my own experience with poster printing, I have learned a lot from my failures and have eventually found success by adhering to couple of preventing measures. For the benefit of other novices out there in poster printing and design, I have here these tips or preventive measures against failure in printing posters for business.

Never use cheap paper One thing that you must never ever do is to use cheap paper. Cheap paper for posters deteriorate easily and it does not do justice to any kind of color poster design. It is only perfect if you are trying to do a western theme of sorts, intentionally making the posters look cheap. Beyond that however, cheap paper basically makes your whole posters look cheap, even its message. So hardly anyone will respect the poster and hence you'll fail with it. So prevent this from happening and never use cheap paper.

Always use colored posters Another preventive measure against failure in poster printing is to always use color posters. Color posters basically gives you the freedom to print full color photographs. If you loose those in poster printing because you are printing in black and white then you should say goodbye to being noticed. You will either have to have a really good (and I mean the best) kind of poster message ever, or people will actually just ignore your poster since it looks bland and uninteresting. So always make it a point to use colored posters to make sure you at least get a decent design out.

Protect the poster against the environment It is also prudent to take steps to prevent your posters from deterioration because of its environment. Many posters fail because they become ragged and torn within just a week of being posted. It is possible to delay this deterioration by using special chemical coatings on the paper that make it moisture and dirt resistant. Moreover, using thicker and stronger paper that does not bend or tear easily can also lengthen the poster's lifespan making it look good longer, getting more people to read it in the process.


Never get too complicated with the design It is also a good idea to never get too complicated with your color poster design. I have discovered that most people don't really care if your message is deep, or ironic. Most just want to understand what the poster is about. So save yourself from the problem of printing highly complex and philosophically minded color posters (reserve that for academic posters). If you just want to get a message through with your own posters, just make it simple and make people understand easily what you mean.

Never alienate the reader Finally, you must always never alienate the reader. Never use terms that people will not be familiar with, and never allude to anything that isn't even remotely popular. Most readers have a general sense of what usually should be in posters. So always go for these common design elements and then just do a little creative twist. Never leave your readers scratching their heads looking at your posters saying what? So always make your poster messages universal. Everybody must be able to understand it, rich or poor, young and old, male or female.

Do these preventive measures correctly and you will always be doing poster printing with the confidence of avoiding failure. So focus on your design and make sure you produce something good and decent for poster printing. Good Luck!

by: charen smith
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