Printing Enterprises To Seize The Heart Of Foreign Customers - Printing Business, Business
Although China's economy is rapidly developing
, national income continued to increase every year, but China's per capita consumption of printed matter is still far behind other developing countries (such as the United States, Europe, Japan, etc.). On the scale of the international book market and is very attractive. Together with a local printing costs in these countries is very high, and our prices about 50 percent lower than their much, so the customer is likely to shift their production order to us, the market is optimistic about the prospects of.
Domestic book printing market and strong seasonality. In particular the printing of textbooks, generally six months very busy. Did not live six months dry. So use half the revenue to meet the costs for one year is very tough. The overseas markets have different market seasonal match, each market mutual dilute seasonal, so that manufacturers can more even distribution of productivity, increase profits.
Price a few years ago the ideal domestic market orders there, but in recent years, due to the shortage of market information, many people misunderstood the domestic printing industry is a "money spinner" in the industry, formed a lot of blind investment. Result, a large number of productivity coming into the market, the formation of irrational price competition, some manufacturers even to grab orders, the price to the customer the expense of a loss, we caught in the vicious circle of price competition, the involuntarily, to The more pressure your living space smaller. While competition in overseas markets is very intense, but relatively good market order, supply and demand sides are more rational, only manufacturers to increase their competitiveness, coupled with a good external environment, to find high-quality, long-term
Cooperation Partner is not difficult. For business operators, large high prices in addition to other orders, the most important thing is to pay on time, but the prevalence of domestic book market, dragging the issue section, this issue probably only with the book market reform gradually improve it. Of course, some overseas customers are out to defraud manufacturers, but as long as the careful choice of customers, or more generally the time of payment on time for. Some more advanced countries like the United States with corporate credit registration system for manufacturers in the new contact with a customer, first check his credit history to reduce the risk of cooperation. If customers really have no confidence in the credit, manufacturers can require customers to bank letters of credit issued.
To create an enabling environment is a small environment and into a key international book printing market. One small environment, including low cost, one-stop service, five-star customer service, integrity, quality and other standards requirements; environment, including customs, taxes, restrictive policies that would be how to fight this huge market? To be successful need to create a favorable environment for small and large environment, are indispensable. Which include low cost small environment. One-stop service, five-star customer service, integrity, quality and other standards requirements, and major improvement of the environment mainly in customs, taxes, restrictive policies and so on.
Million overseas customers hard to travel far dry words the purpose of production is to cut costs, manufacturers must always good control their operating costs to a competitive price to the customers orders. Here we stress that a competitive price does not mean irrational price cutting, good cost control mean that the business longevity, creating room for development; the contrary, the vicious price competition is equal to feed their own chronic poison to eat, before you talk development, even if the enterprise has become a survival issue. So here are talking about health. Rational price competition.
In addition, our customers peace of mind the most eager to be able to sit in an office waiting for product to arrive, so as to remove the middle of multiple communication and tedious details. If the enterprise can provide one-stop production service that is best; if companies must find their own partners to complete all the production tasks, even including logistics, postal services, to provide customers all kinds of co-ordination of services.
Good customer service is important for customer confidence in the weapon, the vast majority of overseas customers in the choice of manufacturers, in addition to price, quality of service is one of the factors they consider important. For example, mature customers will generally remove the minimum bid, not into consideration, because they worry the manufacturers do not offer too low, good quality and service.
by: gaga
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Printing Enterprises To Seize The Heart Of Foreign Customers - Printing Business, Business Anaheim