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Product Development Company: Giving Definitions To New Products

As business operations get more complex, the demand for new software products is getting increased

. This has also led to an increase in the work load of a product development company. Product development refers to a process of designing and developing of a completely new software system. Unlike product re-engineering which involves upgrading and improving an existing product, product development involves deep researching and analyzing, coding and testing. As such, this is process which is more complex and requires larger investments of time and money. More or less the arrival offshore product development companies on the scene has successfully reduced the time of product development as well as enabled clients to cut their budgets as the services of these companies are much more economical. And many such product development companies are based in Asian countries chiefly India and China.

A product development firm handles every process of creating and bringing a new product in the market. The main challenge of developing a new product lies in increasing the value of the product for the end users. Hence all stages of development have to be handled systematically and with great care. Developing a new product hence requires a systematic approach right from idea generation to testing. Moreover, it requires much more than an exhibition of technical skills. You need to have a good understanding of the purpose for which the product is developed.

Technically speaking, the process of developing a new product starts with conceptualization. It is at this stage that several concepts are developed after analyzing the specific expectations and requirements of the product to be developed. Then these concepts are screened and refined. Now with final concept in place, the process of concept development follows. After this process is done with then the product is tested using multiple and different parameters. Then the product may be deployed as beta release. This is done to further test the usability of the product. The feedbacks received from the beta release are then incorporated and the product is further refined. Product development outsourcing can be considered to reduce the cost of development.

by: Manish Kumar
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