Business cards are tools to take the brand to everyone. The main use of the business cards is to reveal contact information. However, if you need the card to be effective to get prospective leads and business, it has to have a prominent and noticeable design. Business cards that stand out and prominent will help you to get more business. You can come across many successful stories and testimonial where the company had big deals generating substantial revenue due to the effectiveness of the card. Here are certain aspects to concentrate while designing and printing the business cards.
Color printing: To have an effective and prominent design, use color printing on the business card. Color printing can make the card look very attractive and eye catching. Attractive cards will always help you to get more prospects. The color combination used in the card is also important. Nowadays, color printing is not expensive as early days. If you have information on both sides, use color printing on both sides.
Tagline: Taglines are very important on the business cards. Taglines can be a multi words sentence or a small caption that describes the business clearly. It has to be as attractive and eye catching as the card to be more effective. Taglines must help people to identify the services and features offered.
Picture: Nowadays, people are attracted to graphical images than characters. Include a picture on the business card that makes it look more attractive and eye catching. Many studies and researchers have found the business cards with pictures have been more effective. Include your picture or a picture of the product.
Avoid Templates: Avoid using the templates available on the web. Thousands of sites offer free business card templates. Since many uses these templates, your business card can look very normal and ordinary. For the business card to be more effective and extraordinary, create a design yourself or hire a designer.