Such incentives attract customers and the effects are very fruitful
. When a company implements these strategies they are also in a position to understand the tastes and preferences of the customers. This is the reason for the popularity of advanced online direct response and the reasons why they are being adopted almost universally. The strategy is a tried and tested time and again and has proven positive track record. The whole system rests on the incentives offered and the potential to tapping clientele that offer patronage in return for an add-ons or upsells.