Promotional mugs are just one way to advertise your business but it is also one of the most cost effective.
Everyone has a coffee or tea break on average three or four times a day and if it is your mug being used then there is a constant reminder for the drinker of your services .If you have representatives or salesmen travelling the country and visiting clients, consider giving them a couple of boxes of mugs to carry in the back of the car for handing out to potential or real customers. This may cost a little more than handing out business cards but a card can disappear in a drawer or card wallet whereas the mug is always going to be on display on the desk.
The gift of a mug is always appreciated and if there is a humorous theme to the print it will bring a smile to your customer's face. Imagine how that might just tip the balance in getting your first order with a new company. One new order may be worth a thousand mugs!
Printed mugs have become more popular than that old favourite the desktop calendar. With a personal computer on just about everyone's desk these days, there is really no need for a desktop calendar. Mugs on the other hand are always needed and always appreciated.
If you are very creative the mugs can reflect your business incorporated into the shape of the mug itself. For instance, there is a Safari park with a gift shop selling mugs in the shape of elephants and monkeys. The elephant ones have a handle resembling the trunk of the elephant and two sticking out ears. The monkey mugs use the handle as a tail. Both are big sellers particularly of course with younger children.
Another example is the cash register machine company with the whole mug in a rectangular shape representing a till. There are many other examples of promotional mugs and you can let your imagination run to reach the one design suited to your business.
With modern transfer processes the quality of the print is particularly good. High pixel photographic quality can mean that your product will look sharp and colourful.
There are hardly any restrictions on what you can transfer onto the mug whether a photo of your services along with contact details or perhaps a cartoon drawing. One way to choose the design is to have an in-house competition of ideas and designs. It is amazing how many companies outsource things like design work when company staff always enjoy the chance to participate in such things. Being a part of the company also gives them an added incentive to arrive at the right answers and with their understanding of the company and its aims company staff are more likely to have pride in the results.