RIM sales within a year and a half a brain drain people to join Apple

RIM sales within a year and a half a brain drain people to join Apple

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November 26 RIM expect PlayBook International reported despite Apple iPhone and tablet PCs iPad invasion against its corporate market, RIM enterprise sales staff have some very radical measures taken defection RIM, joined Apple.

In the first half of the year last year and a half, at least five RIM switched to Apple's enterprise sales force, including the following staff, let's have a look:

* Jeff is quite non-Cte (Geoff Perfect): RIM former head of strategic sales, the current iPhone is Apple's enterprise sales head

* Joe Bartlett: RIM former senior manager of worldwide sales, is responsible for the New EnglandApple iPhone and iPad business-oriented marketing efforts

* Steve Marshall (Steve Marshall): RIM before the global strategic account manager, now Apple iPhone greater New York area sales representative

* Peter Decker (Peter Decker): RIM former global account manager, the current Apple iPhone greater New York area sales representative

* Paul Ah-Alvarez (Paul Alvarez): RRIM before the global strategic account manager is responsible for Apple's marketing for businesses in Canada, iPhone and iPad work

Sales brain drain is another major challenge faced by RIM, the BlackBerry RIM services and security has always been a selling point, but there has been Apple products and Google Android platform eroded. IT manager for a large number of subordinate employees to use iPhone and iPad, have begun to accept the Apple product.

Apple CFO Peter Oppenheimer (Peter Oppenheimer) said last month, Fortune 500, approximately 80% of the companies are using or testing iPhone.

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