When designing a business website, a designer needs to follow certain rules to ensure that the company values, principles and products are highlighted and exposed well to its targeted audience. A business website is considered successful only when it is capable of attracting more number of visitors and transfers them into paying customers.
To achieve this objective of business website, the design needs to be user friendly and easily accessible. Here in this article we will be providing you with some tips to follow in business website designing to ensure a good web presence for your organization:
Menus that are easily accessible: The first and foremost rule to designing a business website is to make it simple. Consider your visitors as laymen who are absolutely not aware of the online workings and hence develop a website that is easy to navigate and browse through. A complicated approach in website menus can drive away your visitors. It is always suggested that all your important products are linked properly in the menu so that visitors can easily find what they are searching for.
Intro Pages A No-No: Visitors of modern age want access to information easily and fast. Instead of extras such as intro pages, they prefer short and informative content that are easy to understand. Hence to make your business website stand tall among others, avoid using splash pages that not only take long time to load but also blocks the flow.
Stop the Music: Many websites use background audio files that add to the effect of the design. But not all visitors approve of this idea, i.e. the continuous play of an audio file as they browse through the site. Hence it is best suggested that you avoid using audio in the design. Even if you have to, make sure to provide your visitors with the options of a pause' and stop' button.
Navigation as Easy as Child's Play: Navigation makes an important part of website designing. When creating your business website design, ensure to provide with an easy and effortless navigational system which is easily navigable even by a child. Visitors do not like getting lost when browsing through a website. Having no time to waste, users of modern age do not spend more than 5 seconds to browse trough a site. Hence your business website's routing should be such that it attracts visitors' attention instantly.
Avail the help of a reputed and reliable website design company to enjoy the best web solution for your business.