Seo Company India Shares Five Best Ways To Optimize Facebook Fan Page
The mantra for the success of a business is Be where your customers are
. And following this golden rule of success; most of the businesses are trying to mark their presence on social networking sites, where almost all their customers are present. In India, masses use various social networking sites like Facebook, Twitter, Linkedin and Pinterest but at the moment Facebook remains at the top. Branding through Facebook is an indispensible component of every digital marketing campaign and marketers employ every possible tool to make their page engaging search engine friendly. It may sound surprising but SEO is done exclusively for Facebook pages to achieve top ranks in search engines.
Five best ways used by top SEO Company India for optimizing Facebook pages are as follow:
1.Think of a Good Name for Your Page
By choosing the best name for your brand page on Facebook, you cannot please your customers but search engines too. After studying search engine results, SEM India companies found out that Google gives most of the importance to the title of the page. The name of the page should not only reflect your business type but also include important keywords. Like most marketers, do not commit the mistake of stuffing the page title with keywords (It looks like a spam).
2.Customized URL for Fan Page
Out of many recent changes introduced by Facebook, customized URLs for Facebook pages are the most appealing. Using this feature, page admin can customize the URL of his fan page just like any other webpage of his website. Be very cautious when choosing your username as it cannot be changed. Another important fact about this feature is you can use it only when your fan page has at least 25 likes.
3.Use Proper Keywords at Strategic Locations
Social networking sites are more about communicating with your customers rather than promoting your services. If your fan page has a language of a promoter, you would never be able to win over your customers. So, the best way is to maintain a balance between both the activities. By inserting proper keywords at appropriate places, you can promote your business while talking to your customers. For instance, post updates related to your industry and insert keywords naturally. Also, insert keywords while writing your company description and mission for Facebook fan page.
4.Dont Forget to Write your Contact Information
It has been seen that most of the companies do not include their contact information in Facebook page description. Well, you should not commit this mistake and mention the correct address and phone number so that customers can contact you easily.
5.Promote Your Fan Page
Just like marketers use social networking sites to promote a website, you can use your website to promote social media profiles. Link all your profiles with each other and of course to your website to drive maximum results.
by: Matt Simons
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