Shandong: "appliances To The Countryside" To Benefit 630,000 Households - Home Appliances

Shandong Yucheng Wang Housing Si Zhen Xing chomchon farmers starting to spend 648 yuan in April this year bought a 21 inch

Chang Brand TV . "I had a color TV at home, bought in 2001, but that state

Home Appliances Countryside policy, I decided to take this preferential agricultural policies and then buy a TV on in the bedroom, can be considered to improve the look of life. "Wang told reporters from laughing.

This year, Shandong Province, the first province to participate in the pilot home appliances to the countryside financial subsidies for farmers to buy priced at 1,500 yuan, 2,000 yuan and 1,000 yuan color TV,

Refrigerator (Including freezers), Mobile Three categories of products such as Expressed in 13% of sales price for financial subsidies. The improvement of the livelihood of farmer-friendly policy, improve the living quality of farmers at the same time, effectively stimulating the rural consumption.

's Survey found to stimulate the farmers to purchase household appliances, there are two main factors: First, to improve the life form, that is really difficult family life, and now home appliances to the countryside through the country's financial subsidies, not the original TV purchase , refrigerators and other "large"; 2 consumer upgraded, choose the original replacement of old appliances, will read the small screen in 2078

TV , And replaced with a more clear definition large-screen color TV, and more and more farmers pay more attention to buy brand-name appliances, not only the quality assured, and saving and environmental protection.

Shandong Provincial Finance Department person in charge, as of now, the countryside of Shandong appliances appliances 941 600 units have been sold (the Department), of which 612,100 units refrigerator, color TV 300 200 units, mobile 2.91 10000; has subsidized 682 800 units (the Department), for subsidies to farmers 132 million yuan of funds to benefit farmers over 630,000.

City services Yu Xiu-Hua Ma told reporters that Secretary for Development, by the end of 2007, the city's rural areas have a rate of less than 10% of the refrigerator, and now in home appliances to the countryside policies of the stimulus, driven by sales this year to subsidize the city's class refrigerator more than 4300 units the city has a rate of rural refrigerator to about 15%.

Home appliances to the countryside policy is to make production and marketing of household electrical appliances enterprises benefit from it. Shandong countryside refrigerator appliance products as successful enterprises in the countryside policies to stimulate consumption of home appliances, the Haier Group's year in the rural market

Refrigerator Sales up 80%.

Home appliances to the countryside policy is especially difficult for farmers to improve the quality of life of the masses, and effective promotion of the household appliance manufacturing, distribution and demand for organic farmers docking, significantly expanding the rural consumption. According to statistics, this year, the Shandong Rural color TV, refrigerator three types of home appliances and mobile phone sales total more than 40% over the previous year.

by: gaga

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