So, You Want To Start the Next Facebook?
So, You Want To Start the Next Facebook?
So, You Want To Start the Next Facebook?
Well, before you ask us to quote on building you the next Facebook website, please consider the following:
1. "The Facebook" as it was known when it first launched in 2004, was the culmination of a bunch of smaller concepts, all created by Mark Zukerberg. Among those were things like Facemash and Course Match. He had a proof of concept in place and used that as a platform to build Facebook.
2. They worked day & night to get it off the ground.
3. Mark Zukerburg himself was a developer, which allowed him to do most of the coding on the site, without having to initially hire a work force.
4. The initial investment by the two founding members of Facebook was $1000 dollars each. The basic monthly hosting costs were around a $100 a month. This was in 2004.
5. They had a very specific targeted user group in mind.
6. They kept it simple.
7. He elicited the "help" of other college students. College students are cheap!
8. They had "no" development overheads.
9. Facebook as it stands today, is again the culmination of a bunch of test concepts that have been refined and defined over the years, with 1000's of man hours going into the development of the site.
10. To keep the service running they had to get VC (venture capitalist) funding. At roughly 10 months into its life, they were loaned $500,000 to help expand the service and keep it alive.
11. The web is littered with social networking sites that have just fizzled into obscurity with very little mention these days. Some launched too earlier, others failed to keep up with the demand and user experience suffered as a result, while some had too many features and just confused the user.
12. Facebook had an advertising model that allowed it to keep some what afloat in the earlier days. It also managed to get over a million users within the first 10 months of its existence - that is a pretty exceptional feat.
13. They got damn lucky. It seems they didn't quite understand what they were on to. They thought it was just another project and that once they expanded beyond the college market it would fizzle.
14. They initially focused on a niche market / segment, and only once it had proved itself did they expand the service.
15. Open source became mainstream in the earlier 2000's and allowed the founders to build the Facebook - a complex database driven website without paying for a database license. This would not have been possible a couple of years earlier. (It might be argued that this is one of the reasons that lead to the demise of the "first" social media site - sixdegrees.com - as it used Oracle ).
Social Networking websites are not new. Sixdegrees.com was launched in 1997, and has been around for a while. They have probably only gained worldwide social conscience over the last few years, however if you still want to build a "successful" social networking website, you will most likely need the following:
1. A lot of time
2. The skill set - programing / marketing / networking and a lot of cash
3. Patience
The Facebook worked because they had a team made up of people who:
1. Got out there - they hit the road with their idea, they went from campus to campus installing and setting
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