New Web Design process is not only about just getting glued forth your workstation and applying whatever technology that is available to you. This process needs to be meticulously planned to make a successful website.
The mentioning of the pencil and paper in the title would sound foolish, especially when the virtual world of internet promotes a paperless office. A deeper insight into this aspect will reveal the relevance of these tools in the making of a successful website.
Before starting the web design the business and target audience needs to be studied. The concept needs to be developed. The information to be shared needs to be prioritized. This means that a rough layout needs to be prepared with the help of the pencil and paper. Some the advantages of this approach are as follows.
Minimizing Distraction:
When designing directly with the help of software applications such as Photoshop, the designer usually gets tempted to use the available tools to make the content more attractive. The designer would like to experiment different ideas to make the web design look unique. This could lead to distraction from the main concept of the website. On the other when pencil and paper are used there are least chances of getting distraction. With these tools the designer will not try something whimsical and illogical concepts.
Saves time, money and resources:
It is possible that the designer may get carried away by the technicalities and prepare a design that is not to the satisfactory level of the business owner. When the designer uses the technology directly for the website design, it is not easy to do the corrections. The remuneration paid to the designer is usually based on dollars per hour. In this case a lot of time goes for corrections. This implies that there is much possibility of wastage of time, money and resources. On the other hand when the pencil and paper are used for the designing the business web site, the corrections can be made very easily. Hardly does it take any time to erase what is written in pencil.
Layout of the Pages and Information:
The web pages and the information within it need to be arranged in such a way that the important matter comes first. This is necessary for converting the visitor into a buyer. The data needs to be arranged in such a way that it convinces the visitor into buying what is being sold. This is a very important aspect because this lays the foundation of the navigation. The visitor after opening the homepage should be able to easily find what he/she is searching for in the least number of clicks. The use of pencil and paper makes the designing of the layout very easy.
Most of the Business web design companies that offer new web design services follow this trend.