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Teleprospecting And Its Business Benefits

Teleprospecting is a process of taking a prospect through the entire purchasing process

. With this, it is simpler to ascertain the return on investment (ROI) as there is a clear route map from start to the related revenue. According to Jeff Far, VP B2B Solutions, Alorica It is a necessary tool to have to address a prospect universe. Small, medium and large prospects perform differently, and you would not want to apply a lead generation agent to set appointments for an expensive direct sales rep for a small business that you could have sold with one call over the phone. He also asserted that Telesales makes up 30 percent of our B2B business, so it is absolutely a core competency.

There are many organizations that provide either teleprospecting or lead generation that vary as per their skills. The major benefit of teleprospecting is the direct association to revenue, the capacity to monitor the overall sales cycle from the start to finish, lesser cost but a personal approach to direct sales, the capability for one agent to cover many accounts and many more. For instance, a general direct field representation might make five to ten face-to-face meetings in a week and an internal teleprospecting agent might fulfill the same regularly.

Industry Solutions for Teleprospecting

Sales outsourcing is an effective way of relieving your internal sales and marketing teams from making time consuming phone calls to generate leads.Today leading market players in b2b sales outsourcing offers an advanced teleprospecting methodology that uncovers qualified scopes within an organization to mid-market accounts for direct or channel sales teams. Hence, if you are aiming to attain a competitive edge over your competitors and other market players then these companies provide innovative lead generation solutions that would work best for you. The solution will efficiently navigate your target company list, locate and interact with the appropriate contacts, discover the limitations and qualify every lead and provide opportunities for your marketing and sales instantly.


Advanced teleprospecting solutions help to schedule a quality meeting with target leads and make it the primary focus. This is turn boosts up the pipeline development and sales processes. During each phase of the sales process, there is a scope of relevant value recognition and positive residual branding with outsourced sales targets.

However, despite the positive aspect of teleprospecting and its role in demand creation it has been very slow to develop and evolve. Today eminent solution providers and corporations are carrying on a complete audit of their teleprospecting functions and placing actionable insights for transforming teleprospecting from a tactical to a strategic asset.

by: Martinlobo
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