The Building Blocks Of Business

Although for some students there are some advantages to attending an elite business school

, most people can gain the fundamental information they need to become successful managers or business owners from less illustrious institutions. Local colleges and universities, as well as online business schools, provide essentially the same information, while being much more convenient and accessible for most people.

There are millions of small business owners in the United States who have built their businesses by being good at what they do and by providing an excellent service to their customers. These businesspeople would benefit greatly from a practical education in business, since very few of them know how to structure or organize their business, or even how to manage it well.

These delivery-centered businesspeople are usually the ones who provide a premium service. That restaurant in town that has the best food for a hundred miles? That's a delivery-centered business. The auto mechanic who will spend hours going over your car and then only charge you for a sparkplug? That's a delivery-centered business. They tend to provide excellent service, and they tend to have fiercely loyal customers.

However, they don't tend to grow. In almost every urban neighborhood, for example, there's a small local pizza joint that makes amazingly good pizza. A couple streets away, there's a franchise pizza joint that makes significantly inferior pizza. Both probably charge about the same for their products, and despite the superior quality of the local joint, odds are the franchise gets more business and makes more money.

This isn't because the franchise makes better pizza; it's because the franchise has an organizational system that encourages sales. Business best practices focus on efficiency, cost-savings, and advertising in order to drive customers through the door. By contrast, the neighborhood pizza place is probably run by a guy who focuses mainly on making great pizza.

A business degree teaches the basic operational rules that allow successful companies to grow. Implementing those rules into any company can help it to become more successful and help anybody, from a manager in a big company to a franchise holder to the delivery-centered entrepreneur who doesn't want to sacrifice quality for growth. A business education teaches the language of business and the ability to analyze information to support decision-making.

The added benefit of attending an elite business school is the ability to network with other students who, in later years, are likely to be successful enough to contribute to your success. Elite schools' alumni associations boast access to enviable professional connections, which can catalyze deal-making and foster personal relationships with significant professional payoffs. The more elite the school, the more elite the professional network.

But not everybody needs those professional connections in order to realize their goals, and for those who don't elite MBA programs are largely a waste of time. Any college's business classes, or the curriculum offered by quality online business schools, can provide the foundation that most people need to get started, grow their business, and reach the maximum of their potential for success.

by: alexanderbolick

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