The Facebook Era: Establishing A New Relationship With Your Customers

The Facebook Era: Establishing A New Relationship With Your Customers

Millions of people are now using Facebook and other social network websites. Nowadays, getting connected with friends and love ones has become quite easy as people know what each other is doing. It is the same thing if you're trying to reach potential customers. Did you know that lots of businesses have benefited from using Facebook? Well, you're missing a lot of opportunities to establish a good relationship with your customers if you don't have a Facebook account yet.There is a book called 'The Facebook Era' will teach you the techniques and concepts to connect with customers. It is very easy to build a good relationship with customers, no matter you're in the field of consulting business, selling cars, flowers, or gift baskets.You can enjoy and get benefit from using facebook.In comparison to other social networks, Facebook is still on the lead. Social networks have a great impact on business like fields of customer service, marketing, sales, collaboration, innovation, recruiting, and many others. Establishing a brand can be very easy especially when you're using social media for customer support, direct feedback, and engagement.Using the latest technology can help you in promoting your products or services. With over 500 million active users, Facebook is definitely the new era when it comes to promoting businesses. If you can use the medium properly, you can tap on a large number of potential customers. It would be the best if you don't focus too much on a heavy-handed pitch because this will affect your relationship with customers.Instead of bombarding your customers with sales pitches, here is something that you can do:Create your own fan page. You need to be noticed that Facebook members use this facebook network to connect with family and friends usually, NOT businesses. So you have to set up a fan page, not normal account. Such Fan pages do not have a list of friends and status updates. Yet, you are allowed to maintain your fan list to keep their record. It would be nice if your fan page have a catchy name in order to increase more fans.Promote the business. On your fan page, you can update business events which will be appeared on your fan's pages. When your fans click on it, they will be redirected to your business website.You can handle the relationship with your clients very well with the good use of Facebook. You can share anything to your fans in your own page to create a friendly atmosphere. And make sure that you need to update the page regularly by posting customer testimonials, photos, logos, and videos to keep your customers' attention.Let's create a Facebook fan page now!

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