The Importance Of A Facebook Page For Business

The way companies do business has been revolutionized by the new media age

. Paper advertisements, nods and personal handshakes are nearly outdated and have become a thing of the past. The dawning era in which such things as a Facebook page for business and other viral advertisements have been overtaking all aspects of the corporate world is now here. In fact, very few companies do not have their own Facebook page for business at this time. This may be a surprise to some people. Those who are surprised may not realize that a Facebook page for business can actually help. A Facebook page for business is helpful in several different ways.

For instance, Each American views around 500 adverts in a day on average. This means the level of appeal of the brand will play a huge role in competition among other sellers within the same market. Facebook page for business changes all that since it enhances identity and unity. Those conversant with Coca Cola for instance can testify the large-scale tactics that it applies instead of using Facebook page for business to attain its clients' loyalty.

Brand identity for Coke starts with a crate of soda on the counter or a poster and not a Facebook page for business. Loyalty starts with advertisement like infomercials e.g. the polar bears ad won hearts of millions of its customers years ago. Coca Cola believes in allowing customers be part of its mission, it will safeguard its reputation over any other competitor out there. With a well outline corporate social responsibility programs e.g. games, arts and education around the globe, they gain that extra support for their brand.

Facebook works in a similar way for a business. People feel they become a friend of the company and promote it as a friend would do a good deed for another friend. The marvelous thing is that it works. It is a much less expensive way of gathering loyal fans than Coca -Cola has done in the past with their community relationship. People that connect with a business page on Facebook can learn details about the business, and feel they know the general character of the business model. No longer does the business feel abstract. After all, in Facebook it becomes a friend!

Coke Cola has a lot of money and can make a huge investment in advertising campaigns that a small company cannot do. Facebook enables the same sense of empowerment by linking person to person. When a business is able to cross the line of friendship they have make a loyal customer bond that is long lasting. Facebook has made the difficult task much easier that businesses had to do in the past. What took Coke years to accomplish can be rapid in a viral world. The connected experience of friends opens up a new world or promotion.

When a person feels a personal connection to a business they are much more likely to want to help them. They will suggest the friendship to others and it makes them feel good. How lucky is that for the business on Facebook! The business is able to create a bond and a brand identity is created for them by people doing good deeds for others. Viral connections build strong advertising for businesses and they are very aware of it. Almost every business has a Facebook page these days. It has replaced a lot of old time advertising and is working out very well for most businesses. As a customer connects a friend they not only promote a business. They also make a referral to a friend and the personal connection is something that advertising dollars could never buy. Brand loyalty is strong and people endorsing product builds it like nothing else can. Facebook has changed the world of business forever.

by: daveFacechflbl

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