The Importance of Server Reliability

The Importance of Server Reliability

The Importance of Server Reliability

There's no doubt that you'll be considering a variety of factors when you are choosing which web hosting company to use for your website. Mainly, you may be thinking about if you need a shared server, or if you'll be happier with a dedicated server that you get all to yourself. You may be more concerned about how cheap the web hosting is than anything else. These things are very important - as a server isn't a one fits all sort of thing. Everyone has different preferences as to price and personalization. However, there is one thing that you should be looking for regardless of the details of what you want in a server.

That is, reliability. It's not uncommon for servers to crash or to go down every once in awhile - in fact, you've likely seen it happen even to some of your favorite and highly successful websites from time to time. While downtime is unavoidable with servers, that doesn't mean that you should accept it completely. Having a server that routinely goes down effects more than just how frustrated you are with it. In fact, the effects can be very lasting in terms of how it effects your business or the overall performance of your website.

Imagine yourself from the visitors' point of view for a moment - If they already are in love with your website and are routine visitors to it, then it's not likely that one little problem with the server will make them stop visiting altogether. However, imagine if over time you were met with an error message consistently when trying to visit a site that you love. Wouldn't you just eventually stop visiting out of frustration? When servers go down, it doesn't just mean you loose business for the moments that they aren't operational. Over time, potential visitors may just stop visiting your site altogether, meaning that having an unreliable server is a great way to drive your website into the ground before it even really gets going.

An answer to this problem is one of two things. In the case that you're on a shared server, frequent crashes mean that it's time to change providers. However, those who are on dedicated servers for their websites may find that the solution is as easy as finding managed hosting. This will provide you with all of the perks of a dedicated server (That is, the personalization and control of the site) without leaving the responsibility of maintaining your server to you - instead, a professional will take care of it, likely eliminating the problem altogether.

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