The Warcraft Effect - Why WoW is Addictive

After the success of their Warcraft series that began in the early 90's Blizzard

decided in 2004 to unveil their newest game - world of warcraft.This game, unlike the others in the warcraft series that were solo player games, was an online game. Thousands of players can battle their environment, and each other, in the virtual online world of Azeroth.

With the launch of this MMORPG (Massively Multiplayer Online Role Playing Game) World of Warcraft took the world by storm and not even Blizzard were prepared for the huge success they enjoyed as a result of it.

When WoW hit the shelves it flew off as fast as it was placed there. The game became an instant and overnight success. With millions of monthly subscribers and half the market share for massively multi-player online role playing games it had become a unstoppable success within just 3 years. Now Warcraft has 11,000,000 active players and is by far the largest game of its kind in the world.

World of Warcraft has shattered boundaries and taken the online gaming genre, as well as the gaming industry as a whole to a completely different level that has never been experienced before. Warcraft is now in the annals of history.

The fact that it costs considerable amounts of money to play the game its success is even more impressive. The game itself isn't cheap. With a price tag of seventy dollars and a monthly charge of fifteen dollars playing Warcraft online can be financially taxing for younger players.

If you were to ask someone would they pay that type of money just to play a computer game you would probably get a response something like "hell no!". Yet, there are eleven million people who pay regularly to play WoW!

Warcraft seems to have an appeal that no other online game has. World of Warcraft has a huge slice of the online gaming market. WoW has a whopping sixty-two per cent of the online gaming market and is a monster in its field. All other games in this market have to share the remaining thirty-eight per cent of the market share making them minnows beside a whale.

The success of world of warcraft is due to a great many factors. I could easily spend a few pages explaining these factors and isolating several key components of the Warcraft approach to online gaming but that would never let you fully understand the power of this game. To get a thorough comprehensive of World of Warcraft and understand why 11,000,000 pay to play it you really have to try it out and experience its wonder for yourself.

Anyone with a computer and a connection to the web can freely download the game for a free trial at the Blizzard website.

When you finally get to experience what it is like to wage war on computer generated and real people controlled characters will you comprehend what it is like to play world of warcraft!

The Warcraft Effect - Why WoW is Addictive

By: Joe O'Reilly

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