Turn To Lighting Wholesalers For A Superior Touch

It can often be ignored as mundane, but lighting actually is one of the most important

aspects to consider when you are designing and planning your commercial property. Without expert lighting your store will become just a blur amongst the many others that all look the same.

Most stores have put a lot of thought into the design and set-up of the exterior and interior of their buildings and one very important aspect is the lighting. Everyone has their favourite stores that they return to again and again, not necessarily because they like the merchandise but just because they invoke a particular feeling, a feeling of anticipation, excitement, calm or sophistication. Whatever the feeling is, it is embraced and encourages customers to return for more as well as keeping them browsing for longer than usual.

Often the reason the difference is sensed between these particular stores in comparison to others found in the high street comes down to the way they have chosen to light it. Lighting can be used to make merchandise look more expensive and exclusive. The same merchandise may be for sale at another store up the road at a cheaper price but people will be more inclined to buy a more expensive version purely because they like the look and feel of the location. A store that is memorable and has a powerful image is always going to attract customers and get them spending money.

The main points to focus on when designing your store is the colour scheme and its lighting, a unique colour scheme can make the space feel larger than it is or create a cosier feel, it can invoke warm feelings, generate an inviting atmosphere, or scream sophistication. Whatever the colours you decide upon the right ones can work wonders in enhancing the products and really making the store standout from the hundreds of others.

Great lighting can increase sales all by itself. Light your store with halogen spotlights to really show up the products on sale. Or try fluorescent lighting, as it converts electrical power into light much more resourcefully than any incandescent light. They are slightly more expensive than other types of lighting options; however the cost is made up for by reduced electricity bills and energy costs. Due to their energy saving nature and the value for money they offer, fluorescent lights are used in commercial buildings as well as residential properties as energy saving alternatives to incandescent lights.

Creating a focal point in your store can really attract the attention of shoppers, just take a look at the stores that are favoured in the high street and see how they use lighting and interior decor to generate a specific atmosphere. Illuminated shelf lights are a modern way to get a really stunning effect, available in a range of colours and sizes to suit all applications they incorporate the latest LED technology which means low energy usage allowing you to create just the right the ambience required for your environment.

Whatever your ideas or budget, plan everything carefully before going ahead with your project. Pay attention to detail, if money isn't an issue then you can hire the services of an interior designer, otherwise ask for assistance from your electrician or the website where you buy your lighting products.

Energy saving commercial light fittings are specifically designed to reduce the harmful effects to the environment by reducing greenhouse gases released into the atmosphere, and will cut your electricity bill right down. They are just as powerful as regular lights, they don't lose any illumination they're just cheaper to run!

Look out for the Energy Saving Trust Certification Mark to ensure the lights you are buying meet current stringent regulations governing. Technology used in the lighting industry is advancing at a rapid rate and the latest ones coming off the production line are quite exceptional, they start up quickly in comparison to the early models and are likely to take the place of inefficient lighting very soon.

Look for lighting solutions that provide functionality with superior visual effects. Lighting wholesalers can offer fixtures available in a vast array of styles, colours and sizes, and be specific for a wide range of locations.

by: Kathryn Dawson

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