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Uk Delivery Firm Unveils New Name And Branding

Having taken major steps to expand its business last year with the acquisition of

DHLs UK domestic parcel delivery business, Home Delivery Network has relaunched its operation under the name of Yodel. Yodel says it will be aiming to establish a leading position in every sector of the parcel delivery market, and has confirmed that it intends to continue to focus on the business-to-business and business-to-customer sectors.

It is putting flexibility at the centre of its business, and aiming to offer a wider range of services than its competitors. The new brand represents the companys ambition to offer an unmatched choice of services and be a truly customer-focused business, according to Yodel CEO Jonathan Smith.

Yodel claimed when it bought the parcel delivery arm of DHL in the UK last year that it would represent a viable alternative to the Royal Mail. The move gives it annual revenues of 600million, and will mean that Yodel will deliver approximately 200 million parcels each year in the UK and elsewhere.

The new company says it signed up more than 100 new clients in the two months following the announcement of its acquisition of the former DHL parcel delivery business. Jonathan Smith said this meant the business was growing more quickly than the express delivery market as a whole, and gave it reason to be confident for the future. Yodel is based in Hertfordshire, UK, and operates eight national logistics hubs, which are fed from 123 local service centres, with a fleet of more than 5,000 delivery vans.


The expansion and relaunch of a major UK home delivery operation shows that the domestic express delivery sector continues to grow, and that companies involved in it are keen to innovate and differentiate themselves from their rivals. With other companies teaming up with these leading players to act as an agent for their services, the choice of options available to customers in the UK for their domestic and international freight delivery has never been wider.

It also means that both individuals and businesses have far greater opportunities to shop around to find the best possible parcel prices, regardless of whether they are sending just a single parcel, or need the services of a delivery company which can handle regular, large consignments to destinations all over the world. And when everyone is keeping an eye on costs, this competitiveness on parcel delivery is a big reason to cheer.

by: Jamie Francis
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