Viral Marketing! The Virus Of An Online Home Business
Viral Marketing! The Virus Of An Online Home Business!
What exactly is viral marketing and how does it relate to a virus? The
definition of viral marketing is, a marketing phenomenon that
encourages people to pass along a marketing message. Like a virus
spreads uncontrollably, so can viral marketing, which is exactly what
you want for success in your online home business.
When marketing the old fashioned way, it is called word of mouth. You
tell someone a message, they tell someone, they tell someone else, and
on down the line, until everyone knows about it. Viral marketing on
the internet works the same way, but a thousand times faster.
Good Strategies
In order for viral marketing to work, you have to have a good
strategy. The first thing on your strategy list should be to give
away something for free and of good value. People will flock to the
word, free, but in order for it to spread, you have to being giving
away good quality value.
You have to have patience when giving away something for free. There
are always those people that want something for nothing, and take only
that. But, if you have other good valuable products to offer,
eventually you will gain a sale. In the mean time you need to catch
peoples email address, which helps you create your list to email all
your great products to, keep in touch, and follow up with.
When people opt-in to getting something for free, they want it right
now. That is what is so awesome about the internet, they can have it
right now. So what ever your giving away, make sure it is in an
e-book form or a video or a newsletter that they can access instantly.
We Want It Right Now!
In order for your message to go viral, it needs to motivate people to
want it RIGHT NOW! Something so compelling that it peaks their
interest to tell others about it. You also should have a simple box
for them to put in their email and name, which is all you need, then a
cute button for them to click on and get instant access.
This is the day and age of social media. Everyone is on social sites
like, Facebook, Twitter, LinkedIn, Betternetworker, and Youtube.
There are millions of people on the internet with millions of friends,
what better way than to connect with them and send out your marketing
message viral.
Use Multiple Sites
You can have the best valuable content ever in your video or article,
but if no one sees it, all your hard work will be for nothing. If you
like doing videos, put your video on YouTube, the use a site called
Traffic Geyser and then send it out to multiple sites.
If you like writing articles, put your first one on Ezine Articles, as
they are one of the top rated article site. Then start bookmarking
and pinging your articles. A really good site to use for bookmarking
is SocialAdr. They will send your articles or videos out to numerous
sites for you.
You can also ask others to trade you content for theirs and post it on
each others blogs. That way they are getting exposure for their
information and so are you. You help each other out in a win/win
situation.
The best way to be successful with viral marketing in your online home
business, is to get good valuable free content out there. Post it on
as many sites as possible, send it out to your list, and ask everyone
to share it.
Viruses spread fast, and so will your marketing. Now go hit the
internet with great free valuable content and watch your online home
business grow like a weed in the summer.
by: Julianne Rowat
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