What is Capital One Secured Credit Cards All About?

Just like most banking institutions, they market their credit cards with advertisements of low interests

. By the way, this talk about low interests in credit cards is quite overrated and overused. Another way financial providers attract customers to choose their credit card is the promise of easy application. If you want to obtain a card, there are online applications forms that anybody can readily fill up. The card provider assures the prospect that these online forms are secured. That should always be the case. Actually, these are just strategies a card provider would do to get more customers and this also applies to Capital One.

In the ads both online and on the local newspaper, Capital One Secured Credit Cards boast of low fees and quick processing of applications however, customer complaints have piled up. There was a customer from Georgia who was waiting for the approval of his Capital One Secured Credit Card when he got a mail about annual and late fees incurred. The irony of this is charges are coming in when the customer hasn't received his nor has he known if his application was approved. The result he quickly canceled his Capital One Secured Credit Card.

Another case of a great service is about a customer who has been loyal to Capital One for six years only to be told that someone had withdrawn some cash advance using her account. She has never made a cash advance in the entire 6 years that she has been with Capital One so she made a call to customer service and asked them to freeze the account, after 3 weeks and went online the next thing she knew another cash advanced was made to her account. She called customer service again to ask why this occurred but nobody could give her an explanation. The customer was passed on from one representative to another until the call got disconnected. This can be a very painful experience one that should be addressed by Capital One.

With these 2 cases, notice that the complaints are mostly about fees that should not be there and customer service. Capital One should listen and take note of what their customers are going through because of their so called service. Word will always go around and if this goes on, in the future if not today, Capital One's bottom line would feel the effects. It is not just once that a financial institution would need to close their business because consumers have determined that doing business with them is not worth it. Everybody understands that business is business. Since this is the case, money and earning profits are both involved. Financial instutitions still need to give customers some credit and check if their system is doing a disservice to their customers. Checking a system would require taking a closer look at the infrastructure of their business involving how fees are charged and how customer service represents the company. Eventually, a poor business system would only lead to more business losses therefore, it would be wise to correct as soon as possible.

What is Capital One Secured Credit Cards All About?

By: Tom White

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