Which Is Better Offshore Telesales Companies Or Local Ones?

Telemarketing is a critical part of marketing

Telemarketing is a critical part of marketing. It is an effective direct marketing tool than can easily be measured in terms of performance. From prospective buyer marketing, there is now what is called b2b telemarketing services. This can result to better lead generation that will better target the consumers, leading to increase in sales.

A lot of telesales services have now moved their offices and operations to other countries in order to stay competitive. With the savings they acquire from having operations in foreign countries, they are able to get the latest technology when it comes to their respective industries. However, as a result of hiring foreigners, difference in accent and sentence structure is apparent.

Local telesales services meanwhile maintain local employees, speaking the local dialect thereby eliminating miscommunications. They also provide excellent service and advanced technology just like their offshore counterpart. Local telesales services also are able to provide local insights since they live in the same pat of the world. These are the reasons why local companies are still thriving despite their much higher cost as compared to the offshore companies.

When in search for telesales service, make sure you hire one that will meet all your needs and expectations. The company should be flexible enough to meet your demands. Ask the company for the liberty to talk to the agents that will be assigned to your account so you can instruct them directly. Ask permission from the company so you can hang signage in the office of the agents to better guide them.

Due to the proliferation of scammers out there, it would be wise to do a background check of the telesales service you wish to hire. Visit their office and see for yourself how things are set-up. Have short talks with the agents and ask them about the business. If the company has a high turn-over rate, then there is something wrong with that company.

Whatever your choice may be for a telesales service, you are sure to have a cost effective method as long as you outsource it. Telesales companies come fully equipped with the right technology and trained employees to be able to service you better.

by: Gerard Sullivan

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