Why A Job Specific Recruitment Agency Uk Is Top Of The List

Anyone whos been around business knows that niche marketing is the key to success

. In a world where everyone wants a piece of everything, the successful ones are those who identify their talent and work towards that, rather than spreading themselves thinly across too many options. Thats certainly true in the recruitment agency UK industry, where companies are increasingly finding that servicing a particularly type of trade or industry is more lucrative than trying to hit it all.

Take New Frontiers, for example a British based travel and hospitality recruitment concern. New Frontiers has decided to put all of its business eggs into the basket of supplying candidates for the various arms of the travel and hospitality industry: which means that all of its candidates, and all of its clients, are swimming in the same pool. Because prospective clients know that other travel companies, agencies and so on are going to New Frontiers to have their positions filled, they start going there too and before long the recruitment agency UK is handling the lions share of the travel and tourism recruitment problems in the British Isles.

Think of it like this: where would you buy a car from? A car dealership or a supermarket? We go to car dealers to sell us cars because we believe that car dealers must know more about cars than anyone else. We go to a travel recruitment agency like New Frontiers if we want to employ travel professionals, because we believe that a travel recruitment agency knows more about potential candidates for those jobs than anyone else. Niche operations instil confidence in the user, in the buying public. Its all about realising that old adage jack of all trades, master of none backwards. We use a recruitment agency UK whose mandate lies in supplying candidates for one specific kind of industry, because weve been taught to believe that people and companies that try and dip their fingers in every pie have control of none of them.

Thats true, to a pretty huge extent certainly where jobs are concerned. Every industry has its traditions, it is things that are done and not done. A niche recruitment agency making a specialty of just travel and tourism, will be well versed in the language of travel and tourism and so will be better placed to understand the needs of prospective clients when they approach. Its a superb business model for a recruitment agency UK: know your market and your market will come to you. Who, after all, would want to source travel agent candidates, or airline and ticketing interviewees, from a recruitment company that didnt know anything about travel agencies, or the ways airlines tend to work? One would no more source such a prospective employee from a high street agency, than one would buy a car from a record store.

Thats why job specific recruitment agencies come in first. Its why they thrive and survive while others fall by the wayside. The niche markets held by the job specific recruitment agency UK make it successful.

by: Frontiers

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