Why Is It So Important To Brand Yourself?
Whether you're promoting a business or simply establishing your professional identity
, you absolutely must brand yourself as it is an essential step toward carving out your own unique niche in a crowded marketplace.
While looking for a name for our business, MLMTycoons.com, we had many options but chose one that represented where we were financially headed. We want to be portrayed as leaders with a ever growing group of individuals we helped become successful, and in return they lead their business associates with the same successful qualities.
We were branding ourselves as the definition states a tycoon is a businessman of exceptional wealth and power.
Let Your Individuality Shine By Branding Yourself!
The power of your brand is HUGE. Take Kleenex for example. Their branding is so massive that if you need a tissue, the majority of you most likely ask for a Kleenex. We immediately think Kleenex when we want tissue because the brand became the item. Few products see such a powerful brand name.
You have to brand YOU!
Your online presence should demonstrate you as a leader, an entrepreneur, and a person of individuality. Your visitors don't get to visit you in person so the content and brand you create becomes "Who You Are!"
What Are The Best Way To Brand Yourself?
You are Unique! When you allow your uniqueness to shine through in your content, you begin the first step to branding yourself!
Pull out the author inside you and create fresh content. Continue writing until your fingers bleed. Written content and video is your communication vehicle by you will use to brand yourself. So "Just Do It", write and record, that is, and I know that branded phrase made you think of another company. Who's brand? Writing, like public speaking, scares most, but it is an absolute must and you will find that you are a better writer than you thought.
After you are writing for a couple weeks, you will be shocked by how easily the words flow. In what other way would the world get to know you? Write with truth and honesty about those things you are passionate about and the words will come. Pretend the person is standing in front of you and write like you are talking directly to them.
Brand Yourself as the Knowledge King
If involved with a multi level or network marketing company then you want to brand yourself as the "Go-To-Person" for your product. How would you like others to think of YOU when your company is brought up in a conversation?
"I know just that guy in that company. He is making tons of money because his online lead system rakes in countless leads on autopilot, it is completely duplicatable, and he teaches others how to do it! Oh yes I know him, he is one of the MLM Tycoons"
Right there is what you want, you are now BRANDED!
Here are you steps to branding yourself
1) Come up with a business name that represents your goals
2) Buy the domain
3) Get wordpress installed on your domain
4) Start creating your unique content
5) Drive traffic
After following these steps, you are that much closer to branding yourself.
Why Is It So Important To Brand Yourself?
By: Norm Sjodin
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