Women in Network Marketing - A New Revolution!
Women in Network Marketing - A New Revolution!
A revolution is underfoot. It is quieter than its warlike predecessors. Just as colorful as the '60's.
It is the information revolution, propelled by today's technology. It is powered by the understanding that selling information is just as desirable, and marketable, as peddling the goods themselves.
Frito Lay illustrates a revolutionary action hero. They are strong contenders for the snack market because they understood how to build an information system that supports product delivery.
As with any revolution, sideline scoffers exist. Providing information about how to transmit information is challenged as a "scam." If that's really true, then Twitter, Facebook, MySpace and even Google are the ultimate scam artists--laughing all the way to the bank!
Information is a big daddy (or mama) that begets more information. Just a 'toe in the water' can jump start a business' rise on the stock market. Or in charitable fund raising. Or in political campaigns. Obama showed us how how it could be done.
Marketing is no different.
Sure, information overload is on the rise. It was pretty much inevitable in today's computer age.
Think about it: if you can collect, organize and present information succinctly to people who want and need it, you become indispensable.
Audiences trade on that kind of data. People purchase based on that kind of information.
Women in network marketing can be leaders in this revolution.
Meeting a multitude of societal expectations is what little girls are raised on. Bringing home the bacon and cooking it up are roles that women handle capably.
Women know how to organize. That 'talent' translates well to network marketing.
Here are key elements of a revolutionary woman's campaign:. Build and maintain relationships that transcend hype. Deliver value. Subscribe to a business with a compensation plan that is not merely based on recruiting others, but delivering quality services/products.
1) Know your audience
View quality as 'longevity insurance." If you put in the effort and work, you want staying power, not a flash in the pan.
2) Understand Social Networking. It is not just a game for the very bored. It is the launching pad for marketing exposure. It is the referral system of today's world.
Fan pages, blogs, chat room and tweets are your friends. Women 'get it' on a gut level: Build the relationship before trying to sell.
3) Do your homework. Know your product/service well. Know what the competition looks like. Get ahead by accentuating the positive to build your credibility.
If what you offer is solid gold, your ethical presentation will speak volumes louder than dissing your competition.
Someday historians will be writing about this epic time period. They will identify the network strategies women are embracing today as paradigm shifters, changing the way the world thinks.
Women
Now Pay Close Attention --
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