Email marketing is being used by thousands of online marketers and business owners to reach out to their target market. Since it is widely used, how sure are you that your recipients are spending a little of their time to read your email? Do they find your message interesting and informative?Making sure that your message is focused is one of the most important keys for an email marketing plan to succeed.Why Focus is ImportantOf course you would...more
When arriving in one of the most exciting cities on the planet, Las Vegas, Nevada, I could not help but think about how interesting my Company is meetings would be. I knew it was a time for serious decisions and keeping a focused mind, the meetings were a great success and it was now time to relax and enjoy my environment of bright lights and all night Las Vegas entertainment. My first encounter in my luxurious hotels casino was the sound of a...more
ARA Decorating, cooking, cleaning and more. When it comes to preparing for a picture perfect holiday season, there is one holiday elf that is busy at work Mom. According to the kidneys Holiday Wish List and Habits survey, 64 percent of kids say that their moms bear the brunt of responsibility for making sure the Christmas season is bright versus a mere 1 percent who say dad does his fair share. While the stress associated with the multitude of seasonal tasks could easily turn mothers into Grenaches, 50 percent of kids say their moms handle the holidays like snow angels. Girls are a little tougher on mom with 52 percent claiming mom is a little crankier during the hustle of the holiday season less than 50 percent of boys say so. This year is kidneys Holiday Wish List .Habits survey conducted annually by kidneys, a specialized youth market research division of C R Research uncovers how and if families share holiday related responsibilities, what is hot and what is not on kids wish lists this year, whether kids really believe in the jolly man in red and what they believe is the true meaning of Christmas. Our annual Holiday Wish List and Habits survey has become a recognized vehicle...more
To write a business plan for a new salon, entrepreneurs often look for sample plans on which to base theirs. Great care must be taken to make sure that the sample plan is high quality and worthy of being used as a sample in the first place. Many websites proclaim that they offer sample business plans and here are some ways to know if the plan you...more
As local government budgets and staffs get smaller and smaller, we purchasing professionals, have had to learn to do more with less for so long that some days I feel like I am expected to do everything with nothing. Seriously, I thought of using that for the title of this paper, because it is very close to being the truth, but it is obviously to...more
Purchasing a sample or template for your day spa business plan can be extremely valuable, but only if there is a well-done and customizable financial model spreadsheet that comes with it. To know if the financial model youre working with makes the cut, look for the following elements. Multiple Revenue StreamsAs the years go by, you may expect to move customer from one service to another (for example, increasingly sell massages, while at first customers only purchased facial treatments). To do this, the financial model must let you play with multiple revenue streams by letting you choose as many as possible and alter the sales mix between them over time. Automated Financial StatementsThe financial statements themselves require some accounting knowledge to put together, and the model should not require you to create them from scratch or even have to adjust them much at all. A well-made financial model will let you make adjustments on worksheets about your assumptions of costs, revenues, and debt and equity you will raise, and then populate the income statement, balance sheet, and cash flow statement automatically. For a model to be robust it must allow for a change made in one place...more
Creating a business plan for your spa is hard work, and, while there are ways to shorten the process by working from a template, the work cannot be eliminated. No matter what you find online, a free spa business plan will still need extensive...more
Opening a new coffee shop is not extremely difficult in and of itself, but opening one with a competitive advantage that allows it to thrive rather than flounder in the local market is a challenge that requires planning ahead. Nonetheless, there are...more
Global travel is a mammoth industry that generates revenues in excess of $7 trillion a year. Travel has traditionally been an industry that uses traditional storefront travel agent to distribute their products. The proliferation of the Internet...more
Your bakery marketing plan details the brand image you intend to create and how you will communicate the message of your business to customers. These tactics often include public relations campaigns, print and internet advertising, or direct mail...more
Upholstery fabrics are used to cover couches, chairs and other pieces of furniture. They are generally very heavy fabrics and sewn by professionals using industrial machines. Another use for upholstery fabrics is in the manufacturing of cars for the...more
There are many benefits to having a live, professional receptionist answer telephone calls for your small business. Among them are enhanced professional image, improved customer service and the ability to manage your workload more effectively. As...more