Successful marketing of a product or service rests on the effective market research. Marketing research is an answer to various questions that crop up in your mind regarding the product. Some of the questions are:- Will the product sell? - What is the proper distribution channel to be followed?- Is there a need for the product to meet any specific criteria? Once these questions are answered through proper market research, it becomes easy to...more
The single most common mistake that a note holder makes when creating a note is that they fail to check their buyer's Credit Report. It seems so simple, but it is worth repeating "Most people fail to check the credit report of their prospective buyers!!" Can you believe this? Just by doing this one simple step can save you a bunch of money now and in the future. How so? First and foremost by checking your potential buyers credit score can help...more
I know. I know you're excited about your new business. I know you have a great idea and when you tell others about it, they think you have a great idea, too. A great idea is the birth of a new small business.But as a self-employed small business owner, you can't afford to take chances on ideas without getting more information about what your entire market audience wants and what they're willing to pay for it. Talking to 10 or 20 other people isn't enough. You've got to talk to thousands.In the military and in NASA, they use a term called "ground truth." While they can observe things via satellite and other distant monitoring devices, nothing beats getting down on the ground and seeing what's really happening in real life. Here's NASA's explanation of how they use Ground Truth:http://asd-www.larc.nasa.gov/SCOOL/groundtruth.htmlSo, how can you get ground truth about the viability of your business idea? The answer is market research. Market research is a study of your consumer's preferences and your competition. Sometimes you'll hear it called a "feasibility study."Through surveys, literature research, internet research, and other information gathering techniques, you can learn...more
Most companies focus on developing a brochure, a slick 4 color tri-fold brochure with pictures, the name of their company, phone number, etc. That's actually how people treat it It's just a brochure with very little meaning. It's treated with low perceived value and usually ends up in the garbage. Most brochures developed are full of "me too" or...more
How you handle questions from an audience can often be thedeciding factor as to how your presentation is received. Ifyou're pitching for business, then it's absolutely vital tohandle questions well. 1. Be prepared for questions - When you write yourpresentation, think about what you're likely to be asked andwhat your answer is going to be. Maybe...more
Homeowner loans are loans that are given to borrowers who own a house. Homeowner loans are secured loans for which the borrower has to offer his house as collateral. If you avail a homeowner loan against your house which is already mortgaged, then the homeowner loan becomes a second mortgage loan. In such a situation, you can avail a homeowner loan only to the extent of your home equity. Home equity is the value of your house subtracted by the unpaid mortgage balance. You may avail a homeowner loan amount covering the entire value of the house to repay your existing mortgage. Such a homeowner loan is called a remortgage loan. There are several benefits of homeowner loans. Since homeowner loans are secured, they carry low rates of interest. Lenders usually grant homeowner loans with easy repayment terms. You may avail a homeowner loan with an extended loan period. This will allow you to pay small amount of monthly instalments. You may avail a large amount of homeowner loan which is not possible in case of unsecured loans. If you have a bad credit history, you might find it difficult to avail a loan. Lenders are usually unwilling to grant bad credit loans. In such a situation, the...more
In this modern economy, lenders provide loans tailored to just about any situation. Balloon loans are one such loan, but carry a serious downside if you're not careful. Balloon LoansA balloon loan has nothing to do with hot air or floating around the...more
Using a mortgage broker to shop for home loans can make the borrowing process a lot less stressful than doing it yourself. Here are the nuts and bolts on getting a good broker.Competent Mortgage BrokersThere are a couple of obvious situations where...more
You can buy a Government home for you to live in, or simply to rehab and sell for a fast profit. These foreclosures are offered to the general public through real estate agents that specialize in the sales of government homes.HUD and the Veterans...more
A common mistake for almost all new work at home / home business beginners is the trap of trying to be all things to all people. They will take any job, even if it not what they set out to do, simply because the job pays money.It's tough to focus, we...more
The statistics show that more and more students are graduating from university with significant debt. The debt levels are growing year on year and many students will be paying them off for years after they graduate. It seems that the consumer...more
When applying for a home loan, it can be difficult to ascertain your options and the best deal out there. Mortgage brokers can help you shop for the best loan for your situation. Mortgage BrokersA mortgage broker is an independent professional...more