What is the best Keyword Density? The answer to this question is very simple; keyword density means how many times a keyword or keyword phrase appears in your content including every word of it. It means that the title, headlines or another alt text are taken into consideration.The calculation of your keyword densityThis jargon term is often used in SEO and it is very important to know how keyword density on your web page can be...more
With more and more of online being spent online, there has never been a more imperative time to not only being online, but to have those top, profitable search positions. Everyone wants to be the first results with their chosen keywords but that is sometimes not always possible. Others have less aggressive expectations such as just the desire to be on the first delivered results page which depending on the industry and competition can be just as...more
Amadeus Consulting Discusses The 3 Types of Commercial Intent in Keyword Research The 3 Types of Commercial Intent in Keyword ResearchWhen driving traffic to your site, one of the most important factors is targeting the people you want to use your services or products. The goal is to rank for keywords and phrases that people are searching for which lead to a good conversion or intended action. Commercial intent in keyword research is a major part of getting those folks to your website. Keywords and phrases can be broken down into three different types of commercial intent: navigational, informational and transactional.Navigational – A common example of a navigational keyword query is a name brand or company name that is typed directly into the search field. Searchers already know where they want to go, but may not know the exact address of the website. There is usually only one right website, the searcher doesn't need to dig through lots of pages to find what they are looking for. Informational – Informational queries include people who are searching for information on a certain topic or specs on a product they are thinking about purchasing. Many searchers will perform...more
You might have a great website, but if youre showing up on the third page of Google, it doesnt really matter. No one will find you. You have to get listed on the first page of Google results if you dont want to spend a ton of money on pay-per-click advertising.So whats the secret? Well, you definitely need help with your SEO strategy and marketing...more
Google is by far and away the worlds most popular search engine and has, according to latest estimates, trillions of pages contained in its index. With this much competitions its clear to see that looking at the exact match search volume around a particular keyword just isnt enough, you need to take a closer look at your competitors activity too,...more
Many small business owners adopt an in-house approach to Search Engine Optimisation, and this is approach is usually taken out of necessity rather than anything else. However, small business owners have increasingly come to rely on SEO Courses or Training as a means to further their knowledge on SEO without having to resort to paying an extortionate monthly fee to a large Digital Marketing Agency to take care of their SEO on their behalf. This article will give a broad overview on what the average structure of an SEO Training course should look like this will give you an indication on exactly what you should be looking for when evaluating Search Engine Optimisation courses and deciding to part with your hard earned cash. The first thing your course provider should address is keyword research. This is a critical component in any campaign and is basically the platform from which you can make crucial decisions relating to the types of keywords you decide to target. The keyword research section of your course should go into great detail on exactly how to perform keyword research, the particular tools you should be using and also how to target the keywords that will invariably drive...more
Truth be told, Search Engine Optimisation can be as simple or difficult as you choose to make it. A great deal of any SEO Professionals time on-site will be spent undoing previous mistakes. These mistakes may be a result of either human error or CMS...more
Professional SEOs use advanced search operators on a daily basis and the uses for these operators are wide and varied. An advanced search operator is basically a way to locate more specific information and these can be used for SEO purposes when it...more
There are literally so many reasons to pursue a content development strategy, and none less that to attract more traffic to your website. Adding fresh content to your website, either through static content development or blog posting or any other...more
Introduction to SEO and Its Features Search engine optimization also referred to as SEO is basically a set of methods that helps in improving the ranking of a website. This is done to improve search engine listings. When you go for search...more
There are various companies in Dubai which are making major changes in their marketing models traditional ways to internet marketing. Major emphasis is made on traffic coming through search engines mainly Google. For that, they go for SEO Companies...more
SEO is the acronym for search engine optimization. It is the most widely used technique for promoting Internet marketing and has been around for more than a decade. How does SEO work? Basically, SEO works by modifying a website using certain methods...more