A Directory Submission Service Helps Find New Clients

A Directory Submission Service Helps Find New Clients

When the decision is made to develop a website for a business it's only the beginning of the process. After the website is developed and hosted the real work begins. The internet is an entire culture, with social rules, protocols for admittance, and a social ranking system based on veracity and reliability. Admission to the worldwide web is through directories. These listings of websites arranged by categories are maintained and administered by editors who have jurisdiction over which sites get listed and which don't. There is software that is able to manage submission to directories and some SEO businesses use it. But because each directory has its own rules, protocols and administrators, manual submission is the most dependable and verifiable method.

Realistically, submitting websites to directories is not rocket science. A computer literate person can do a good job. But as a business owner, ask yourself, if this is the best use of your time or of that of an employee? Manually submitting websites and other information to web directories involves certain necessities to make sure the information is actually listed, remember that these web directories are privately owned and administered by editors who have the final say in what goes into their system. Each directory has its own rules and requirements, its own format for entry, its own editorial staff, and for niche directories: their own vocabulary. Also, there are hundreds of directories, with more added daily. Just knowing which directories are necessary and relevant to your marketing strategy is a huge job.

Directory submission service is an essential part of quality SEO. Companies which provide this service employ trained well experienced professionals who have years of knowing trends in niche directories, the specialized terminologies required for the right descriptions, the right formats for each directory, and often times they have corresponded with the editors. The SEO companies will keep detailed submission records to track the listing process and be able to provide you with an accurate report of which directories list your site. Because the listing process is not automatic regular checks are made to verify the listings, sometimes a few weeks are required to complete the transaction.

Certainly it might seem that some money is saved by doing the submission work in house, but when the entire process of directory selection, protocols and verification are considered; having a professional perform the work is the best choice.

When the business decision is made to enter the worldwide web commerce system, SEO is an essential part of the complete plan. Engaging a manual directory submission service is the key step to success.

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