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Accessorize Yourself Right

Watches are no longer considered a medium to know the time

. They are fast making their way into the fashion world. There was a time when people used to keep their watches for years together. It was more of a necessity than a fashion statement. But now times have changed. Watches are being generously included in the list of accessories one can have to pep up their style quotient. Big dialed watches to watches with elegant dials, all of them are establishing their own way of connecting with the young crowd. It is not only about the dials but also about the straps that is making watches an interesting piece of fashion accessory. It is fast becoming more of an attention grabber than just a chronometer.

The market of watches has and continuous to see a rapid change. The trends that are hitting the fashion world are fast being translated into detailing of watches. For guys large chunky watches are a symbol of their ruggedness and for girls they are way to combine their feminine personality with a zest of audacity. For veterans watches are a reflection of the values they stand for. Like this for everyone watches are more than just time pieces, it is about expressing ones personality without bragging about it. And to ones amazement the market for childrens watches is also getting larger day by day with children climbing the fashion ladder at a dizzying pace.

Celebrities who are the so called gods of fashion are leaving no stone unturned in showing off their true style by flaunting watches that are custom made and ones that are hard to find in the market. It is this sense of forbidden pleasure that has made watch enthusiasts pay any amount of price to buy the watch their favorite celebrity has adorned. Marketers have their hands full with strategies to promote watches in every unique way they can.

High end watches are also being considered as a lifetime investment. All the big watch brands still continue to draw crowds because of their ability to provide quality performance over several years. To own these timeless pieces people are willing to go to any extent in terms of spending fortune on them. Apart from the unmatched quality big branded watches have to offer, it is also about the make and design. Some esteem watches are endowed with diamonds and other precious stones that take the value of the watch to a whole new level. Quality coupled with quintessential elegance is what attracts watch enthusiast and collectors to own these beauties. Speaking of watch collection, some watch collectors have a full time hobby of gathering rare, antique and extraordinary watches from different parts of the world. They travel, spend and practically live on the prospect of getting their hands on watches that will add value to their collection.


For some, watches still remains to be functional at the core. For instance for sportsman watches are equipments that will help them perform better in the game. They look for features of the watch that will help their performance than qualities that enhance the look and feel of the watch. For swimmers it is the water resistant quality of the watch that is appealing whereas for players who play games like soccer and the likes qualities like inbuilt stop watch etc are appealing. As many games that we see today are time bound, watches continue to be an integral part of the sporting gear.

Coming back to the fashion elements that a watch brings into the picture, youngsters tend to wear watches that suit a particular occasion. Watch to be worn for a party is different from a watch that needs to worn for a casual hang out plan with friends. Nowadays even unisex watches are becoming a rave among watch lovers. This aspect gives marketers a major push as now with the same amount of investment they can target a wider customer base. This also gives them a chance to explore their design options and beef up their research and development experts to come up with newer designs.

Watches are special and there is no doubt about that. Now that they widely available online, there is no stopping watch lovers to going ahead and splurging!

by: Nolan Wiley
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