Are Successful Enterprises Backed By Powerful Innovations

In todays fast paced business environment, creativity and innovation is a prerequisite for success

, and perhaps even for survival. This is probably why creativity and innovation are now moving to the top of the agenda for organizations around the world. In the past, many organizations have been able to survive by providing quality products and simply upgrade them to a level that maintains their competitiveness in the market. As competition is growing and with the emergence of a consumer oriented market there is need to be innovative, no matter what business you are running.

Innovation is important as it is one of the primary ways to differentiate your product from your competitor. If you can't compete on price, you'll need innovative products and ideas to make your business stand out from the crowd. In a recent study it was found that eighty percent of the CEOs believed that the business environment is growing so complex that it literally demands new ways of thinking. The pace of innovation has been increasing and creating a large impact on business and society.

Samsung Electronics, one of the most successful electronic brands in the world has excelled in almost every field of the consumer electronic section. Their mobile phone manufacturing unit has gained tremendous appraisal across the globe. Samsung mobile phones are being designed, developed, and Samsung has achieved this remarkable position because of its continuous efforts to innovate in the mobile phone features, thus making it the most the most innovative mobile brand. With camera phones, multimedia phones, 3G phones, touch screen, flip, slider, smart phones (Smartphone) etc. Samsung has brought something for everyone.

Organizations need more than good products to survive; they require innovative processes and management that can drive down costs and improve productivity. Innovation in many of these companies like Nike, that launched its breakthrough concept Nike+ that allows runners to use their iPod as a digital coach and motivator. Powerful innovations are more than just new ideas. These innovations need to be repeatable, predictable, and sustainable. This only happens when you treat innovation like you treat all other capabilities in your business. This means having, amongst other things, a defined process. Know more on innovation products

Innovation is actually easy when the corporate culture is supporting it. All companies recognize intellectually that innovation and culture are both important to success. Most companies have default innovation cultures in which various values, norms, assumptions and beliefs all compete for influence over employees actual behavior. Organizations must create a culture of innovation and harnesses the creativity of its customers and employees.

Powerful innovations can make successful enterprises and most companies these days are always looking for better ways to stimulate, capture and capitalize on ideas. Advanced idea management services helps organizations embrace structured ideation process and apply a systematic approach and tools to enable idea generation.

by: Gladeyas

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