Bagging Government Contracts The Role Of Business Intelligence

Business intelligence combines the best techniques of market research with information technology to provide clients with crucial information

. The system reduces recruitment and market research costs significantly, while adding to an SME's internal knowledge base and putting it in better control of the tendering process.

Tough economic conditions have forced Government departments in the UK to cut spending, making it more difficult for SMEs to win the contracts. They need to pull their act together and compete more effectively. They need to present their case to the authorities in a more convincing manner, showing how they can help the public sector become leaner through a variety of routes from smarter supply chain management and collaboration to innovation.

Role of business intelligence has also gained traction due to this development. Suppliers need to adapt themselves to the changing needs of public sector customers. They have to be more strategically aware of the scenario. To win their share of contracts, they need to develop the ability to streamline the process of informing and engaging with stakeholders.

Suppliers need to make use of professional business intelligence to keep them ahead of competitors. A comprehensive and unified online system will keep them constantly updated, offering complete assistance through the tender response cycle. From planning and market research to response analysis and final presentation, the system provides a robust support structure. Business intelligence combines the best techniques of market research with information technology to provide clients with crucial information direct to their desktop, laptop or mobile.

Online business intelligence platforms offer a powerful means of organising communication in real time. The system reduces the recruitment and market research costs significantly, while adding to an SME's internal knowledge base and putting it in better control. Collating and analysing information becomes easier, resulting in better tender responses and better chances of success.

Web-based business intelligence systems are the key solution for SMEs engaged in the public sector. In a dynamic and interactive environment, they can engage with multiple stakeholders in several stages over a period of time, making them better equipped to make policy, plans or programme decisions. Suppliers of all sizes reap the benefits, getting smarter in the way they respond to tenders.

Engaging with experts helps SMEs reduce risk, save time and ensure that their bid has the leading edge. Through consultancy and support services, they develop innovative thinking that helps them streamline policies and processes and produce ITT documents that put them a notch above their competitors.

Business intelligence enables SMEs to move with the ever-changing market. They get to know about new pricing and licensing models, maintenance options and audit classes. It is near impossible to keep up with all this relevant information unless one enjoys access to day-to-day market visibility. Highly qualified and experienced researchers are engaged in keeping tabs on Government contracts and providing their clients with valuable insight which helps them identify opportunity trends and improve the volume and relevance of tender results.

Organised business intelligence enables SMEs to plan ahead, which is crucial in a field as competitive as public sector tenders. They get all the information required to win new business and get ahead of their rivals. For organisations looking to win public tenders, business intelligence has become an essential tool.

by: Fiona Campbell

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