Building a Small Business Website and Getting It Noticed
Building a Small Business Website and Getting It Noticed
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So you have recently established your business and a lot of people have positive reviews about it. Your company is known to have good products and services but you would like to expand your marketing efforts. You don't have a website and you don't know where to get started.
Well, if it is you are not alone. Millions of people who have recently established their business have a similar problem. The lack of a web presence and good web marketing can hurt any small business.
Good thing building a website is easier than ever. You can begin to do some serious marketing online if you haven't already. The Internet is more widely used today than anything else. It's incredible how it has exploded and exploded this quickly. In order for your small business to gain some space online, you're going to need a few simple things to get started.
Web hosting
Domain name
Content
Content for your small business website should be informational, and updated as often as possible. Create a blog on your website to keep the content fresh. By having a blog, you'll be able to market your articles and website more often through social media outlets like Twitter, Facebook, and many more. Social networking websites are where people are these days, and you need to start capitalizing on these websites. Here is a simple suggestion anyone could do for their small business.
That's it! You don't need much to get start marketing your small business online. I would highly recommend Fat Cow web hosting for any small business! You get about $150 in free online advertising just by signing up, and a free domain name.
Say you own a hair salon. Get a video camera and do a video tour throughout the salon, letting people know what the inside looks like. People like to know where they're going when they are about to spend money. Do some small video edits and upload the video to YouTube. Then, you will be able to post the video on twitter to all your followers, and on your Facebook business page. If you do that, you're officially doing some social media marketing.
Eventually you will be able to move on to more advance online marketing techniques like search engine optimization. SEO is using the search engines to your advantage. If you're passed the basics and are looking to begin doing some SEO to your website, you might look into subscribing to some SEO tools to help you not only analyze your website, but your competitors as well.
Now Pay Close Attention --
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