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Cofco As The First To Enter The Field Of B2c E

8 early COFCO's "I buy a net" formally launched operations

, also marks the world's top 500 companies in the food group officially set foot in B2C Electronic Business areas. COFCO has a central rate as the background Food Enterprise, became the first to enter the field of B2C e-commerce central level, and become the minority has its own vertical Sell Platform, one of the world's top 500 enterprises, the grain of the high-profile entry, food will become a powerful e-commerce leader.

Recent years, China's Internet industry rapid development, the development of increasingly sophisticated e-commerce. In the B2B field, Alibaba, with its strong came out top. C2C e-commerce development, as China's most developed market, Taobao, pat, with ah, eBay's C2C platform, several large divide up the Chinese market, almost all share. Entered in 2009, B2C E-commerce became a trend, the major networks, enterprises and business entities have ready access to B2C markets. In terms of B2C model in the market will be gradually broken down, it can seize the accuracy of consumer groups, to enter the B2C area of the right will be the prerequisite for success.

Present, the rapid development of China's online shopping market. First half of 2008 in Beijing, Shanghai and Guangzhou food network share market turnover reached 888 million; with the net increase in the number purchased, the per capita spending increase, and the proportion increased food purchasing, food network share market will maintain steady and rapid development, network users purchase food gradually become habits. The present food B2C Technology And market development are not yet mature, the lack of professional B2C trading platform, no one called leaders branded B2C websites picking up the banner of food, construction, food B2C online shopping platform, there is a huge market opportunity.

Earlier this year, COFCO chairman of Ning that "food giant to build the whole industry chain" concept, the pace of food into new areas is markedly accelerated. COFCO, China's largest branded food, grain and oil processing enterprises, following the recent entry information Mengniu, the now became the 2010 Shanghai World Expo senior sponsors. COFCO both the foundation and strength of its own, or from the development opportunities, both for the food B2C online shopping platform to build a solid foundation. And the wholly-owned COFCO, "I bought Net (www.womai.com)", believes the investment in B2C, in the operation and management, more worry-free.


In China, Beijing is, Shanghai, Guangzhou, Shenzhen, consumer spending habits are changing the sake of convenience seeking psychological benefits are universal, that is bought online a little way, will become the development trend of the next decade . According to analysis of Internet scholars observed, "I bought Net" was born in the strong technical, conditions, financial and other support, they are in the development of mature and B2C food industry, this is bound to give, "I buy network" to create a good development environment, to rapidly growing leader in the industry. Perhaps in the near future, I would like to buy network monopolies, like Taobao C2C food for the B2C market.

Cofco As The First To Enter The Field Of B2c E

By: polo
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Cofco As The First To Enter The Field Of B2c E