Functional Impact Of Digital Publishing, Or Printing The Final Way Out For The Printing Industry

Under the impact of digital publishing

Under the impact of digital publishing

Where is the way the printing industry

HC printing network Press and Publication Administration Technology and Digital Publishing Division, said Zhang Yijun, digital publishing annual growth rate of nearly 50% in 2009, output reached 79.5 billion yuan, for the first time beyond the traditional books and periodicals publications GDP. Traditional publishing in the digital publishing of this tension VS battle, figures published this "young little brother" is obviously better skill, "Big Brother" traditional publishing reluctantly to defeated. Many new media dare let it be that the days of paper media, small end around the corner, "paper media doom," I do not know when it has already been speculation in seething. As with traditional publishing is closely related to the printing industry, we certainly do not want to see the decline of traditional publishing, if not the books, no newspapers, so many newspapers and press will go from here? Who will feed tens of thousands of print workers? This issue is like a big stone block hanging in the hearts of the printing business. Gray's future is before us, a small number of printing companies have chosen to escape means to face, on their face " Electronic Book "and it simply was worried about the practical in mind, they recall the year while the brilliant printing industry, while for the current difficulties silent sigh.

I believe that, faced with the threat of digital publishing and the market, all these remarks, we should rationally face and analysis. First of all, we can not deny the success of digital publishing to traditional publishing does exist a great impact, and also to the printing industry has had some impact. Secondly, the "paper media doom" is not desirable, a medium that can not be completely replaced by another new media, new media, alternative media and the old is a gradual process, e-books Ye Hao, iPad worth mentioning that today's mobile reader with the traditional press is like then TV Machine and radio. Again, although the paper media will not disappear in a short time, but we have to admit that e-books and other mobile readers will be snatched a large part of the traditional book market, the prospects for press printing is still not optimistic. Jiefang Daily Group President, Vice-Chairman Yin Minghua China Journalist Association in a speech a few days ago said: "From 2005 to the present or the future, the newspapers that print media Advertisement Declining volume of almost ten per cent every year the number fell even two dozen. All newspapers, including some media encountered in winter, originally a profit, and now begin to reduce profits, some even resulting in a loss. In the United States have 106 newspapers closed down, while in China, the first Da newspaper, China Business News also failed. "Some people may say that these figures will be published on the foreign market figures the impact of larger, at home and not much impact." In fact, many of our newspapers have been to the edge of loss, the reason is because we still have not closed down Basically, the state-owned national newspaper, but the U.S. is not. "President's speech by Yin, we can easily understand the domestic publishing industry's grim situation, but with the publishing industry is closely related to the printing industry is facing the same for the future?

Change in front of the current printing industry, the priority is to find countermeasures. I have read people magazine printing of Taiwan Chen-hsiung president of the "functionality and the functionality of a new watershed in print," an article in the paper, Chen, printing functionality is divided into two categories with the function of printing. He said, "posters, or have tactile senses can press the print media, belong to the" functionality "of the print." Such as traditional books and magazines, etc.. "Irrespective of linear bar code or code in the box of the lattice two-dimensional bar code, must be approved equipment, interpretation, people can know and what we call" functional "printing." Goods such as our common two-dimensional code , RFID Printing and printed circuit board and so on. The author of this venture will be "functional" to expand the concept of print as a "functional" print. In addition to Chen Lao-called "functional" than print, but also Packaging Printing , Paper printing , Label Printing, printing with people's lives, grouped into categories to add categories, defined as "functional" print. Common feature of these print products is essential in people's lives has an important function.

by: pretty

POST COMMENT

Jiangsu Mobile To Introduce Room Air Conditioning Emerson Itw Formex Electrical Insulation Design Guide Details Cost-effective Fabrication Reasons Why You Need To Contact An Emergency Electrician Surrey How To Earn Money With A Digital Camera Digital Express Printing Affect The Development Of Several Major Factors Electrician In Delaware - Understand Your Service Panel Govt Action 'needed To Help Commercial Gas And Electricity Users' Electric Back Massagers Ease Aches And Pains Relax And Rejuvenate With Electric Back Massagers Create Digital Images From Your Art Convert Slides To Digital Images To Get Quality Pictures That Will Last A Lifetime How To Buy Digital Cameras How To Choose The Best Digital Photo Album Editing Software