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How can I use Social Media to promote my business? - TiYo

How can I use Social Media to promote my business

? - TiYo

How can I use Social Media to promote my business? - TiYo

How Small Businesses Are Using Social Media for Real Results

Social media can be a scary prospect for small businesses; unlike traditional marketing methods, it puts part of the message in the hands of the customers. But while it's easy to be concerned that the message will go the wrong way, the benefits can outweigh the risks if you use the available services wisely.


The most obvious benefits are increased customer loyalty and interactive engagement. Less obvious but just as important: Your business will gain exposure not through your own advertisements, but through customers who've already done business with you. We're more likely to trust a Facebook post or update from a customer rather than the business itself.

It's About Relationships, Not Pitches

Social Media should be used to engage your customers in a conversation, not just sell your services. Ideally, social media helps any business become the corner barbershop or bookstore where the owner knows each regular's name and favourites. Engagement and transparent communication are important assets.

Social media is critical in growing your business. Conversations are an ideal platform to stay in front of followers as much as possible. It is also an important tool to gauge interest about new products, run specials, and get the word out about your upcoming events and sales.

Social Media Exposure: Better Than Advertisements and much less expensive!

Businesses are using social media to gain exposure for their products, services and brands. The alternative is traditional advertising, but social media is uniquely valuable to small businesses for two reasons. First, it's cheaper, and it also ensures that people are hearing about your business from a source they trust more than a regular advertisement: friends and family.

With Social Media, some people who review you may not speak in a positive light. For this reason, you need to be on the ground, ready to deal constructively with any negative exposure. You should be participating in and guiding a two-way conversation, and can successfully attempt to turn the negative around with the right dialogue.


By implementing an effective monitoring system this will really help you understand perceptions and misconceptions about your organisation or service, and give you a chance to respond conversationally - and with links or facts. In addition to this, those people often become your best, newly educated supporters who appreciate your accessibility and openness to answering their questions."

Tiyo (This is You Online) is a service that enables users and companies to manage, receive advice on, and grow their online presence in a way that is rewarding. The company was formed in 2011 and has the strong backing and involvement of experienced social media experts who want to give the companies involved, control over their own marketing. Tiyo is focused on providing analytics and a wide diversity of potential leads for their customers, and aims to provide industry based high income individuals as well as lower income individuals.

Tiyo's concept has been described as ''A Social Media Management system in a box''. The website is being released Mid 2011 but in the meantime visit us on Facebook to learn more, when viewing us on Facebook hit the 'Like' button to keep informed!

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