How to use Linkedin Effectively to improve your business?

How to use Linkedin Effectively to improve your business

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These days internet has transformed this world into a global village. Social networking sites like Linkedin, Facebook, Twitter has changed the way of Internet usage. Information sharing is not a problem these days. Among the social networking sites, Linkedin is used extensively by the professionals. Linkedin is on its high for last few years. This article is for sharing the potential of Linkedin , tips in using it and tell how to get benefitted using it.

How to make the profile attractive?

Share your complete profile, real picture, strengths, and specialities while registering with Linkedin. This helps your profile to be searchable on web which can turn out to be a job opportunity or business proposal or any other. Giving your real profile picture increases your credibility among your contacts. Share your interests, your webpage in your status update.

How to expand your contacts list?

Best way is to search for members using your interests. i.e. Electric vehicles for instance. Select the profiles with whom you can be benefitted and send message by introducing yourself. Once you started conversation, you can ask for their email to get connected. Don't ever send the connect invitation to anybody without having a dialog with them. If some invitee clicks on "I don't know this contact", your profile might get black listed. So, Take Care. Join various groups of your interest, discuss with your peers there and get connected to them. You can even ask for introductions to get connected. The more contacts you have, more will be watching your updates.

How to get Recommendations?

Ask for recommendations to your contacts with whom you have done business or worked with. This will improve the credibility of your profile among your prospective boss or clients.

How to use the JOB's feature?

Linkedin is the best platform to meet your prospective employer or employee. If you are an employer, you can post your jobs for free and reach your prospective employee easily. If you are job seeker, your profile will show your credibility and it will be very easy to apply for the jobs.

Other than the above features,

You can share your technical, marketing presentations via Slideshare and embed in your profile.

You can link your Twitter account and automatically publish your updates on your profile as well as Twitter.

You can share your business trip information, add your company buzz, share your events and invite people to attend,

You can start your own group and get followers to your activities.

There are many more features which cannot be covered in a single article. Literally, it has become virtually "mandatory "to have a Linkedin in account for every businessman.

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