MLM Training - Sponsoring Made Easy by Developing Relationships
One of the most common complaints I hear from people in the MLM business is how hard
it is to get people to see or hear their MLM business presentation. There is a very simple explanation for this. People will only be interested in your business if you give them some reason to be interested in you.
Consider this example. Go out to a busy street corner and start yelling your business pitch to everyone you see. It's possible that you might get lucky and find somebody who is interested, but in general, the people walking by don't know who you are and don't care what you have to say. Blasting away at your contact list is no different than standing on the street corner, unless you have created a prospect list from your contact list by developing a relationship with the people who are on it.
By developing a relationship with the people on your list, you gain credibility and a reputation with them. Now it's possible for you to end up with a bad reputation if you spam them with uninteresting offers and useless information. What you need to do is ensure that, every time you are in contact with your prospects, they receive something of value from you. It could just be that they like what you have to say and agree with your methods but you can go one step further and offer them valuable information or a link to some great MLM Training that will really help them succeed with their MLM business.
I have found that the thing new and inexperienced MLM prospects need the most is a good MLM Training program. I generally use this approach when building my lists online. If you offer MLM Training to your prospects, they will be receiving valuable information from you and hence they will view their interaction with you as a positive experience. In many cases, if the MLM Training you provide them with is good enough, they will want to work with you right away. Even if they don't join your business right away, you can still benefit in the long run. There is great value in having a large number of people in the industry who have had positive interactions with you and will likely see you as an important part of their path towards MLM success since you either provided them with valuable MLM Training or led them to a good MLM Training program.
So by working through MLM training courses with your prospects and their future prospects you are developing a strong, long-term bond with them that will enable you to have success with your MLM business. Given the tools available online today, you can take this concept even further and use the power of social networking to help develop an even stronger relationship with your prospects. Share ideas and tips with them. Post some links to good MLM Training Videos. Interact. By simply being yourself you will attract like-minded people.
Before you know it you will have a large community of prospects with whom you've built a strong relationship. And chances are many of them would love to join your MLM business.
MLM Training - Sponsoring Made Easy by Developing Relationships
By: Joel Broughton
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