Medium And Large Electrical Appliances Help Local Companies Expand Their Markets - Large And Medium
Price-sensitive consumers to bargain-hunting at the end of last such opportunity
. Starting this week, medium and large will be more than 300 Chinese and foreign joint global appliance manufacturer, to build sales at the New Year's Eve. For all businesses, the 2008 year-end ex-gratia are very important battle. As the capital
Home Appliances
Chain industry, especially for medium and large electrical appliances, household electrical appliances responsible for launch at the end of the capital market as a whole sale market and pulled up the task, so that large and medium large huge New Year's Day 2009 promotion is even more significant benefits. It is understood that, as early as the beginning of more than 300 large and medium was signed for the New Year sales period of the agreement, the common end of the year to launch a marketing battle.
Come the end of season promotion
Manufacturers to market a strong start
2008, the entire appliance industry for an extraordinary year for both experienced a product material prices may not continue to rise, fall and temper the market "economic winter" of baptism, the 2008 year-end promotions on many household appliances manufacturers, the mean far-reaching, not only on the 2008 sales are final sprint on the 2009 with Strong Sales expectations. According to reporter learned from the internal medium and large, medium and large appliance manufacturers have been reached with Bai Yujia sales agreement
Sharp
,
Sony
, Haier,
Hisense
,
TCL
,
Motorola
Nokia and many other well-known large and medium sized manufacturers will join in 2009 instigated a large-scale New Year's Day promotion, will be worse than the overall intensity of all pre-sales activities in order to be crowned with annual sales in 2009 to open.
General manager of Dazhong Electronics, according to Mao Xiaojun, said: "The weak consumer market, so that both companies have high hopes the New Year festival promotion, a large number of promotional resources is the best proof of payment. And many hold out for consumers carried out in the end of the consumption of large amounts, can be said that the market has reached the manufacturers and consumers will boost the outbreak of the two-good situation. "
Appliance price system challenges
TV
, Pratt & Whitney over 30% of mobile phone
Compared with domestic appliances, foreign brands are a greater impact of financial crisis, many foreign brands to China as a "refuge", but will slow down the pace of price cuts. In TV products, for example, started from November, domestic color TV, such as
Konka
, TCL, Hisense and other brands of 52-inch LCD TV prices dropped below 10,000 yuan as a starting point, causing a price war, the gradual erosion of foreign TV markets, and eventually occupy 60% of market sales. According to forecast medium and large electrical appliances within the relevant parties, although the recent large price cut to no information on foreign TV, but the face of the coming New Year's Day this season, is bound to adjust the overall sales trend to lower prices in exchange for the overall promotion of sales.
And the reporter learned, hundreds of large and medium sized businesses with pre-sale agreement signed on New Year's show, eight large and medium category of severe decline in the overall price of New Year's Day has become inevitable, while color TVs, cell phones and other categories also will cut prices by more than burst 30% of the variety of ex-gratia products, foreign products and local products will be lead by the end of the full outbreak of a new upsurge in sales.
Mao Xiaojun told reporters: "medium and large ex-gratia in the New Year period, the price of the full cut of the same time, gifts and other promotions on the consumer feedback form. None other in the form of a double, medium and large size of the whole will be Pratt & Whitney more than 200 million, focusing on product category will be none other than 30% more. "
"Buy the dips" price to buy home appliances
Purchase more affordable end of the year
The overall situation of economic forms, so many consumers are those of the pocketbook, consumption appears more rational. New Year's Day as the traditional shopping season, business is bound to be adjusted to the lowest price, "buy the dips price" buy home appliances bring more benefits to consumers, medium and large color TV, phone and other Pratt & Whitney 50% of the category across the board is definitely a good choice.
Choose from the store, the more benefits are reflected in additional gifts and exclusive product sales.
by: gaga
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Medium And Large Electrical Appliances Help Local Companies Expand Their Markets - Large And Medium Alagoa Nova