Printing Money with a Digital Print Press
Print businesses across Australia are looking for ways to revolutionise their operations and generate more revenue
. This means expanding their current business by branching into new markets and offering new services to attract new customers - while continuing to offer the quality that current clients have come to expect.
When it comes to your print operations, how can you be printing more money?
Maximise your business potential
Assess your business structure and identify areas that are preventing the business from running additional print jobs, which ultimately result in lost revenue potential. Does your business operate like any of the scenarios below, which could result in lost revenue opportunities?
I outsource a lot of jobs...
Having flexibility on your market offering allows you to go after new types of work and win new customers. Short and medium run jobs are picked up and delivered quickly and easily, with no compromise on quality. Because of that, customers come back for more.
Variable data printing also improves your service offering, with opportunities for high margin products that give customers better targeted, personalised collateral. This is even more important today with marketers seeking to target even more niche customer groups with communications that have a high impact and return on investment.
I'm already at maximum capacity...
Are your machines already running 24 hours a day 7 days a week? Many small printer operations can find it hard to keep up with growing demand, especially if a particularly large order is placed. If the business has outgrown the current system, it could be time to look into upgrading.
Consider the latest technology in digital printing that offers high quality outputs at lightning fast speeds. Canon's
imagePRESS 1110 monochrome digital press range can help a business increase its capacity for black and white print jobs, with some models capable of printing up to 110 impressions per minute.
I want to streamline my costs...
Business is going great, but despite the increase in the number of jobs, you're not seeing the same increase in your rate of return. Perhaps the costs associated with running a large number of small volume print jobs with your current system are too high.
Digital print technology can increase a business' bottom line and broaden its customer base while keeping running costs to a minimum. For example, if you're looking to cut down on the time and costs of running small volume jobs through your current colour press, consider the cost effectiveness of Canon's
imagePRESS C7000VP.
If you're looking to bring more jobs back in-house, meet new demands or make your operations more cost effective - a smart investment in new technology could help boost efficiency and increase capacity. Advanced digital print technology offers high quality and consistent output to delight your customers while making your operations more cost effective - it's the smart way to do business, you'll be practically printing money.
Printing Money with a Digital Print Press
By: Eva Jio
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