Small Businesses Can Also Practice Total Quality Management
What is Total Quality Management? Total Quality Management (TQM) is a management approach to long-term success through customer satisfaction
. Total quality management is an improvement program which provides tools and techniques for continuous improvement, based on facts and analysis; and if properly implemented, it avoids counterproductive organizational infighting.
So why cant we implement TQM in Small business?
The answer is: Yes, but if youre a small business owner and you want to apply the analytic practice of TQM to your company, then you should be, beware of the pitfalls, which would lead to excessive costs to your bottom line itself.
Profitable side of TQM:
When stacking the pros and cons, the potential for boosting your companys success makes the implementation of TQM, in business philosophy extremely attractive. Those who initiate Total Quality Management will definitely improve their customers need, improve reputation, higher employee morale, quality control, an overall increase in customer satisfaction streamlined communication within their organization and will become better problem-solvers.
All these above revelations lead to stronger relationships with the suppliers, fewer supply errors and a noticeable reduction in waste related to business processes.
Downfalls of TQM in small business:
Even though the valuable insight delivered by Total Quality Management makes it extremely attractive, nothing comes without a cost, and that cost can be excessive, even for large-scale organizations. Revealing both the strengths and weaknesses of your organization, sometimes it may result as follows
Initial introduction costs much for training workers and disrupting current production whilst being implemented
Benefits may not be seen for several years
Workers may be resistant to change because they may feel less secure in jobs
In addition, the process may include an increase in paperwork and the failure to address the individual needs of your small business due to an emphasis on process rather than results.
So to overcome these up& down focus yourself where you can achieve customer services.
Where should your efforts get focused?
Obviously, whether your company is small or large your ultimate goal has to be driving up the customer service. Implementing Total Quality management in your business will help you.in this regard.
Always small businesses will have limitations on finances, personnel and added burden of vulnerability related to unpredictable shifts in consumer behavior. The surest way to offset this weakness is to operate like a turn-of-the-century specialty shop, catering not only to a specific niche but, more importantly, developing a relationship with your customer base.
Before the days of national grocery chains, specialty shops that included bakers, butchers and vegetable grocers provided food for every family in their locality by getting to know each family personally and anticipating to know what they needed exactly, based on their buying habits, as well as those of other family members.
In doing so, these early shop owners set the standard for both product management and customer satisfaction, cultivating a level of care and attention that often extended to their employees, who were also taken care of like family.
But to promote this essential component of Total Quality Management, the staffs has to understand the overall process only then it would lead you to successful execution. Therefore the savvy small business owner should recruit and retain the quality of the employees while training them and motivate them to work cohesively as a cross-functional team, resulting in more efficient problem-identification and resolution, process execution and overall productivity across all business processes.
These TQM-enhanced employees will have more control over their work and a greater sense of ownership in the company, which would gradually drive customer satisfaction and noticeable increases in the overall success of the venture.
by: Augustine.jo
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