These days' people are relying on their mobile phones more than ever. In fact thanks to the new generation of smart phones, there is not much that your mobile phone cannot do. We rely on it for emails, social networking and even for taking photos on special occasions.
However this new habit is one that has yet to be tapped into properly for marketing purposes. As a business we should be looking at ways to market our business from every single angle. This means doing everything we can to get the name of our business out there. The standard ways to do this are obvious but if you really want your business to do well then you need to look at other methods also.
Text marketing covers a vast range of different marketing ways, all of which you should look at and see if they can help you and your business. Inbound text messaging is a fantastic way to interactive with customers. This allows people to text your business and you to send them auto responders. You can also use outbound text messaging for you to send out texts to the customers you have the details of (IE if you have a sale on and want everyone to know). Another great popular texting marketing method is an SMS store locator. The easier it is for people to find your store, the more likely they are to use you, so an SMS store locator is ideal.
These are just a few of the text marketing methods that are available to you. It is not something that you would be expected to be an expert in. Lucky for you there are companies out there that specialise in these marketing methods and they can help you set up and get your text marketing methods off of the ground. Simply contact them with the details of your business and what you hope to achieve and they should be able to come back with recommend methods for you. You can then take this on board and decide if that's the methods you would like to use or not.