Top Producers - 2 Critical Key Elements For Instant Success in Your MLM Business

Top Producers - 2 Critical Key Elements For Instant Success in Your MLM Business

Top producers become so by implementing time-tested skills in a duplicatable manner to achieve success in their business. if you are reading this article, you are probably in business yourself and looking for ways to explode your business. Well, I have and still continue to study and watch what top producers do to build large down lines and I have seen similar techniques repeated over and over again. In this article, I will be looking at the 2 critical elements top producers use in build those large down lines. So, if you are serious about experiencing success in your business, I want to encourage you to really apply these elements to your business now.

Here are the critical elements that bring success to top producers when done correctly and failure to network marketers that do not practice them.

Well, in the 1st place, most network marketers spend most of their time trying to convince people to join them in their business. This is not what top producers do. They simply invite people to look at the business opportunity through a means other than them and let the prospect make up their minds themselves on the business. When you convince someone to join a business you end up having to convince them to do the business too, if not they would not do anything.

You begin to run an adult day care of marketers that do not really want to work. Top producers sort people through a process of invitation. Those that chose to join them are ready to go to work following the system. The average network marketer have unrealistic expectation that everyone should join their business and if they don't, they get discouraged and that destroys their excitement in the business. As a result, they say "that this does not work".

The take home message here is that top producers sort while amateur network marketers convince. To be successful in network marketing you have to become a professional sorter. The 2nd critical element that top producers do is that they do not explain the business to anyone. This is a deliberate tactic because the prospect has to go through some learning about the business as directed by the top producer.

Network marketers feel that they have to explain every step of the exposure process themselves to their prospects. Top producers take themselves out of the exposure process. They understand the power of using tools for the exposure. Tools are anything that explains the business except you. For example, a tool can be a website, a webinar, an online presentation, a DVD, or a 3-way call.

Top producers use these tools to deflect the attention of the prospect away from them (the top producer) and to the business. This way, their business doesn't require them to do every little thing. In following this method, top producers cultivate a system of duplication and this is how massive down lines are formed. Finally, in understanding these 2 critical elements and applying them to your business, you will start to experience success.

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