Wholesale Clothing Suppliers - Using Wholesale to Start Your Clothing Business

Wholesale Clothing Suppliers - Using Wholesale to Start Your Clothing Business

If you are considering opening your own clothing store, whether retail or boutique, there are a number of strategic decisions that you need to make. There is a lot of research required before actually starting the business. The three most important items are finances, product and location. You not only want to understand the money aspects of running a business, but the market to whom you will be selling and finding the right place to sell your clothing.

First and foremost, do you have the capital to start up the business? A physical store requires an investment into renting and remodeling the property, as well as the investment into the inventory. You will need to invest in some marketing research and a campaign that will draw shoppers to your store. The upfront investment could be quite prohibitive if you have not secured proper funding to get started. Small business loans and community investment grants may assist you with getting started.

Another important consideration is where you will open your shop. As the old saying goes, "location, location, location." Where you do business is a major factor in the success of your shop. Select someplace with a lot of foot traffic and a large window to entice shoppers to come in, look around and buy their clothing. Is there ample parking available to draw in shoppers who have specifically come to your store?

Does the store need to be renovated before you open? Is the shop in a trendy neighborhood or in a mall?

Most important, and most likely the thought you had in wanting to start your shop, is the style of clothing that you will offer. You need a clear understanding of who your market is and what style and brands of clothing and accessories they want to purchase. What are your potential customers looking for? Whether it is the most trendy clothing or classic styles, you will want to stay on top of the fashion industry and offer quality clothing and accessories at reasonable prices.

Once you understand what you will offer, you need to find a provider for your inventory. Wholesale clothing is one of the best ways to get your clothing at discount prices. There are a number of international clothing wholesalers who offer incredible pricing. For example, online wholesalers from the Far East, such as Hong Kong and Japan, offer women's clothing for as low as $5 for blouses. The reason you are able to get such incredible prices is because you will be buying in bulk to supply your store.

Wholesale providers allow you reduce per unit pricing as the quantity of the orders increases. By using an online wholesaler, you are able to visit their websites and view their offerings. In addition, you are not limited to the selections that a local wholesaler would provide. You can search for clothing from around the world and offer your customers a global shopping experience.

Wholesale suppliers help in almost all aspects of your business. It helps reduce the financial output for the inventory by offering lower upfront costs for the clothing. It will also allow you to mark up the pricing sufficiently to cover all expenses and make a profit, while staying within a price range that your customers will appreciate. The global wholesale supply will provide you with a variety of vendors who can supply the appropriate merchandise that will make your customers want to return to your store to see what else is new. Finally, if you have the right combination of products, pricing and place, your customers will reward you with loyalty and business longevity.

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