Your Online MLM Business-How To Win-Part III-Personal Branding
Your Online MLM Business-How To Win-Part III-Personal Branding
This is article number three in the series on "How To Win With Your Online MLM Business Using the Internet." Article number two talked about "The Power of the Funded Proposal When Building Your Online MLM Business," at the end of which I said we'd take a close look at Personal Branding in article number three. So here it is.
Personal Branding is actually just one facet, albeit a truly central one, of Attraction Marketing, which is something that is key to your success in the mlm industry. But because I've already gone into plenty of detail in my article "BRANDING - A GREAT WAY TO GET FREE MLM LEADS" on my blog, I'll just give you the "Reader's Digest" version and then take a look at what you should be branding yourself FOR. Here's a quote from the branding article to explain: "Keep in mind here, it's not about the company you're with. You are promoting YOU, and what you offer to people that's of value to them and whatever mlm business they are building. For instance, my domain name is ClintMello dot com. That's part of branding me. When people see my name, I want them to relate it to good quality information and someone that they can trust. I want to be their go-to guy for info, tips and tools for helping them build their business."
That actually sums it up very well. You see, it's not about just getting people to know who you are and to see your name everywhere. What's significant here is HOW they view you, or in other words, WHO or WHAT do they view you as? Your goal is for them to see you as a LEADER, since people are drawn to leaders, not companies. People are drawn to leaders because leaders offer value and power to those who align themselves with them. So how do you grow to be an online mlm business leader? Increase your value and what you can offer others by educating yourself using the same kinds of resources that successful leaders doif you want to be where they're at and have what they have, than DO WHAT THEY DO!
A spot on example of a good place to begin would be Mike Dillard's "Magnetic Sponsoring," which is not only the basis for this article series, but also the foundation for the entire mlm business system that I utilize. In fact, I believe it so powerful and so eye-opening that it is definitely mandatory reading for anyone that wants to be a part my primary mlm business team. No kidding. If they aren't prepared to purchase, study and put the principles found in this book to work for them as swiftly as possible, than I'm not prepared to work with them. I'm not going to squander my time or theirs. They may indeed make it big one day, but they're choosing to take the slow, difficult route to get there. You know the old adageyou can lead a horse to water, but you can't make him drink. Well, it's like that with people. You can provide them with the information and the tools to become successful, but if they aren't willing to put them use, they're gonna fall short. Hey, I don't create the laws of the universe, I just live by them.
Becoming successful with your online mlm business seems to be a very detailed and possibly overwhelming subject. But in actuality, as Mike Dillard puts it, your "success in this industry comes down to just TWO things
1. Becoming a leader to others by increasing your value.
2. The ability to express your value to prospects through marketing."
Pretty simple, eh? Easy to grasp, yeah. Easy to put into practice? Maybe not so much for most folks. That's why you'll hear me say time and time again how tremendously important it is for you to have a system in place that is founded on these mlm business truths and teaches you how to put them into action, not only for your success, but for those on your team as well because let's face it, the pace, level and endurance of your success depends a great deal on whether your team can duplicate that same success.
Alright, alright. It's time to close this thing and keep the rest for the articles and training videos yet to come. Now it's time for you to do your own research and studying. Arm yourself with some fresh info and then TAKE ACTION! All of the education and cool tools in the world won't get you where you want to go unless you take action. Do some investigation and find a system that is built around the principles in this article series, then plug you and your team into it right now. If you already have a system that has you well on your way to financial freedom, then turbo charge yourself and GET BUSY!
You see, you can either spend all of your time living in the fantasy world of tv shows, movies, video/computer games or on social media sites, or you can get to work and create your own dream lifestyle and then go out and live it. But as a rule, you can't do both. So make a choice right now, make a commitment, and then do whatever it takes to get it done!
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