Corporate branding in San Diego and all around this great country of ours is the practice of using a companys name as a product brand name. This is an attempt to create product recognition of your companys name along with naming the product the same also. Promoting the companys name can help the public identify what manufacturers are actually making these products for consumers. This also helps in the sales because now consumers can identify...more
The branding of climate changeBranding can be used to motivate people to work towards a low-carbon economy and, by extension, embrace low-carbon products and policies. Branding techniques can provide the ideas, stories, myths and/or metaphors which lead people to action, and effective branding can build valuable business and policy assets. But what would be the most compelling branding concepts, and does the appeal vary by Canadians, English and...more
Today's business environment is very competitive and for any business to succeed it must stand out from its competitors. Few things are as important to the achievement of this goal as branding is. At its most basic meaning, branding encompasses the activities that build a positive reputation of a company or a product. A brand is as important to a company's success as personal reputation is to an individual. Businesses situated in Toronto, Canada should consider hiring the services of a Toronto branding firm because a local branding firm is more likely to understand your business, its interests and your target audience better than other 'outsider' firms.Branding involves a number of things such as the development of a strategy, a business logo, slogan and the restructuring of a company's overall image. This is no easy task for a business to successfully undertake single handed. External expert support from a Toronto branding firm will ensure that the best possible outcome of the brand campaign for the given market is achieved. Hiring a firm may seem expensive at first but the rewards in the long term can dwarf this initial investment.There are two main ways your business stands to...more
Have you heard of the word landing page? How about branding page? Well for some of those who have been very particular with the online world, they know for a fact what these two are and of course the differences that it has.Looking at landing page as well as branding page, you will surely notice that these have differences with each other. When we...more
Taglines, Slogans, and the Art of Verbal BrandingExpressing the brand idea in a few little wordsWritten by Michelle OngJust Do It is one of the most famous and successful taglines in history. Succinct, inspirational and memorable, it helped propel Nike to its legendary status. Everyonefrom sports coaches to business executivesseems to have...more
Are you a party animal and you are hunting for a cheap custom material that would take your business to the ultimate high? You don't have to worry because there are many of affordable promotional items that are accessible in the market. All you have to become is a keen observer. Don't you know that a little shot glass can be a giant medium that can convey your message to your possible buyers? How does it happen? Well, read further and discern how a shot glass can do a huge advertisement same as a colossal billboard along the avenues.A shot glass is or a jigger is designed to contain liquor whether it will poured on a cocktail blend or drunk straight. It is also utilized to measure the amount of alcoholic drink that would be pooled on a mixed drink. Whatever you call it a shot glass will never be absent in night out and neon lighted venues. With so many people taking a time out of strain, a few shot of liquor is curative. Aside from being famous in bars, what are the other traits that make a shot glass shoot its way to a being a good promotional item?A shot glass is light and handy. Moreover it is held closely by its user and it is predictable for people to neglect what is embossed...more
When you have been in business long enough, then you probably have a better idea on the importance of packaging. In fact, packaging is one of the major elements in marketing. Visual impact of a product packaging has a number of effect...more
Have you ever tried to evaluate why your competitor are winning over you in the market. The answer to this is the elements they use for making their brand memorable. So the main thing that the seller has to keep in mind is the factor...more
Branding is a dynamic concept which has assumed various dimensions overthese years. Product differentiation and positioning is becoming increasingly difficult for most companies. Companies have adopted various branding strategies over...more
Branding is defined as a distinctive kind. That is what you need to do to really succeed in network marketing. You need to brand yourself and your business to set yourself as a person who can be trusted with the information you are...more
Successful branding is the key to a successful business. It helps a business create its unique identity in the market, and communicate its business purpose and values to its target customers so as to influence them and achieve their...more
With dozens of corporate branding agencies in Toronto claiming to offer effective branding and marketing services, finding the most trusted brand agency that could meet your specific needs can really be tough. But, if you don't want to...more