Mobile promotions dovetail seamlessly with your company's marketing objectives. While you want to increase sales and improve your revenue base, there are several ancillary goals you need to meet along the way. For example, you want to improve your brand awareness to consumers; you want to attract consumer data for future CRM efforts; you want to increase customer loyalty and drive traffic - both online and offline. These provide the lever to...more
Promoting any business is expensive so you need to be sure that every penny you spend brings you a good return on investment. This article gives you 5 great reasons why Promotional Merchandise is a much better way to advertise your products or services than more usual methods.Magazine adverts are a good comparison to use, they sit quietly at the back of the publication often never seeing the light of day. The amount of people seeing your...more
Does your benefit auction often include an item from a photographer who always donates a package? Most of the auctions we work have at least one item donated from a photographer. Oftentimes the donation is a free sitting with one 8"X10" print for a family, a couple, or an individual. We most often put this item in the silent auction, but sometimes it will be sold in the live auction.Although this donation is attractively displayed and the photographer often showcases his or her work on an easel, the item rarely sells well. In some cases, they don't sell at all. I believe that most buyers realize that the cost of the item isn't in the sitting; the money is spent at the end, when they will purchase all of those lovely prints. One 8"X10" is never enough!I've been thinking of ways to improve this auction item and recently heard of an idea which might offer a new twist on this fairly common donation.Have you heard of a photo party? Photo parties are usually hosted by a family at their home. They open their home to 10 to 15 other families for the day. The families have fun (it's a party!), and the photographer spends the day (or half-day) taking candid shots and more staged...more
Excel is the most powerful tool for data entry. Excel data entry is a useful service for sorting, organizing and charting all type of data. The processes of data entry into excel sheet starts with creating of the form. Excel data entry surely make your work easy, fast and more accurate. Excel Data Entry services include manual keying...more
The software market is growing in size and complexity and expanding like anything. New players are joining this industry everyday, to create better solutions. These days, software of every kind is being used by all businesses so as to make the most of everything at reduced time and at greater success rates. Let it be an automotive...more
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People are discovering the advantages of having their own home based businesses. Some people might think that it is not that respectable but others are convinced that a home based business has a lot of advantages than other businesses. Here is an...more
The other day I got into a discussion with a panel of executives and the topic of predictive analytics became a main area of discussion. Most of the executives were aware of predictive analytics, and many of them had implemented predictive analytics...more
Predictive analytics is a solution used by many businesses today to gain more value out of the large amounts of raw data by applying techniques that are used to predict future behaviors within an organization, it's customer base, it's products and...more
It used to be that basic data was enough to make successful decisions within an organization. A CEO could look at common key performance indicators such as net profit margin, debt to income ratio, and return on investment and be able to make the best...more
Predictive analytics is a solution used by many businesses today to gain more value out of large amounts of raw data by applying techniques that are used to predict future behaviors within an organization, it's customer base, it's products and...more
Promoting a business is not that difficult if you know the right marketing strategy to use. Also, you have to perfectly understand how to use these marketing tools to make it work to your advantage. One of the best ways to market your business is by...more