Business turnaround financing in Canada comes in a lot of different flavors. Loans and other financing and refinancing vehicles are necessitated either by a crisis type situation or sometimes just a realization by the Canadian business owner and financial manager that a drastic change is needed.Can a finance turnaround save every company that needs it? Probably not, but the reality is that a company that can be saved does have access to viable...more
Are you an online business owner that has been looking for ways to really increase the traffic to your business? Then you are going to be told about the online marketing methods that will always increase traffic to any internet business without difficulty.There are many methods that can be used, so it would be impossible to let you know about all of them here, but the following are the methods that every business owner online has to use to really...more
The past few years I have been leading a networking group for women entrepreneurs and in doing so have arranged meetings, networking events and seminars. One of the tag lines I often have used in my correspondence has been "Connect and be inspired!". The word "connect" comes up often in my vocabulary and I don't take it lightly. Anyone can have a meeting, pass on a business card and leave with a list of prospects but I think it is important that we do not forget the human element of real authentic connections. We are not just names on a list and no one comes to an event just to be sold to. Do you?I'm all for strategic thinking and effectively marketing our business through business relationships but when meeting new people, I like to keep it real and not just about me. If you are truly interested in growing and sharing your uniqueness with the world - authenticity, treating people with respect and listening to what's important to others is where real connections are made.I realized the power of this at an event I recently organized where I "connected" with three wonderful women and fellow entrepreneurs. In letting our guards down, being genuine, listening and asking each other...more
One of the key things that you will need to do when you are starting an online business is to have a web presence and there's no better way to do that than to set up your own website or blog. In case you are wondering why you need one, it's where you will send visitors to and provide them with valuable information they will benefit from. Below are...more
Large businesses are not interested in small niche markets. The niche stay at home mom business, however, can make a very comfortable living marketing the right product or service to a niche market. The trick is to find a niche you can capitalize on and has a potential customer base with unsatisfied wants or needs. Forget it when the gurus say.. I...more
Writing a business plan is essential to the success of any business. The business plan helps business owners think three to five years ahead to determine the state of the company in the coming years. The roadmap will guide businesses to success and state the objectives, mission and goals to investors and lenders. A well thought out plan can help business owners receive adequate funding for their business ideas. Here are a few tips to help business owners get started:Know the Essential Elements of a Good Business Plan 1. Business Plan Executive Summary. The executive summary provides a synopsis of the business plan. The summary may comment briefly on the company's profile and goals. This section should be succinct and brief. 2. Market Analysis. The market analysis will describe the industry and the market. A competitive analysis should also be included in this portion of the plan. 3. Company Description. Describe the product or service provided to the consumer or business. The company's competitive advantage and the markets served by the company should also be described in this portion of the business plan.4. Organization and Management. Determine the best structure for the...more
Creating a brand identity is very important to all businesses, whether small or big. To create a winning brand, you will have to focus your mind on your targeted customers, both current and potential customers. These are the people you are targeting...more
IBM is a major company of innovative technological innovation alternatives to organizations globally. It is one of the organizations in the top edge providing qualification applications. IBM has presented a variety of qualification examination for...more
Mobile marketing has enhanced a lot over the years. Yes, this is a relatively new technique of marketing your enterprise. However, the results can be really great, since much attention has been poured into creating mobile advertising campaigns so...more
Search engine optimization, if done specifically, is key of wonderful website traffic. If increased traffic comes on the website, it adds to overall growth possible to the company. The competitors are increasing in count and each firm is applying...more
Anyone who is privy to confidential information is a target for surveillance and corporate espionage. Every company has intellectual property, trade secrets and other information that they do not want their competitors to know about. That makes every...more
You can find hundreds of articles online filled with tips on everything you need to do if you would like to up your earning potential online. There aren't as many articles that will show you what you should NOT do if you would like to pull in more...more